AI-powered playbook

Workshop Launch System

Plan a workshop people sign up for, attend and buy from. Keep your launch on one campaign sheet.

Two ways to use this playbook. Pick one.

Optional

Download the AI Implementation Toolkit
  1. Tap the button to download the file.
  2. Open your AI (ChatGPT, Claude or Gemini) and attach the file.
  3. Type "start" and send. Your AI walks you through the rest.

or

Follow the 6 steps below

Each step has a Copy box. Paste it into your AI, one step at a time.

Workshop Launch System

1Choose your workshop and write the offer
2Set up sign-ups
3Fill the room
4Plan the workshop
5Invite them to work with you, then follow up
6Design your slides

In 30 seconds

  • Build your workshop offer, launch plan, teaching outline, invitations and slide words.
  • Use it for a free or paid workshop, online or in person.
  • Teach what your clients need. Guest passes can bring bonus income while the workshop helps clients anyway.
  • There are 6 steps. Keep one campaign sheet as you go.
  • Ask permission before you invite people to work with you, and invite before the Q&A.

How to use this page

  1. Start at Step 1 and tap Copy.
  2. Paste it into your AI (ChatGPT, Claude or Gemini) and send it. Keep the same chat.
  3. Answer in your own words. Ask for changes, then keep your growing campaign sheet.

Step 1: Choose your workshop and write the offer

You get: Three title options and your workshop offer in Part 1 of your campaign sheet.

Choose your workshop and write your offer

Scroll to read the whole box. Copy includes all the text.

WORKSHOP LAUNCH SYSTEM, STEP 1 OF 6: choose your workshop and write your offer. Ask me one question at a time. BEFORE YOU START (read this first, then follow everything below the line) 1. Check what you already know about me. Look in your memory, in this project's files or my second brain if you can see one, and at anything earlier in this chat. Use what you find. Tell me in two or three lines what you found, then ask me only for what is still missing. 2. Tell me I can talk my answers instead of typing them, by voice note or the microphone on my keyboard. Long, messy answers are fine. Pull out what you need. 3. Use only what is true about me. Never make up numbers, results, prices or testimonials about me. If you need something I have not given you, ask me. 4. If this chat gets so long that you start losing track of my details, say so. Then give me a short summary of my details that I can paste into a new chat. 5. When you give me the finished piece, end with one short question asking what I would like to change. If I tell you, make the change and give me the full new version. Wait for my answer before you ask the next question. Your first reply has three parts, in this order: two or three lines on what you found, one line telling me I can talk my answers by voice note or my keyboard's microphone, then your first question. Ask only the questions in the STEPS below, and skip any that this chat already answers. If I say I don't know or I am not sure, suggest one sensible answer built from what I have told you, say you will use it unless I change it, and go straight on. Mark anything you suggested and I have not confirmed with (suggested), so I can check it before I use it. When the questions are done, give me the full finished piece straight away, with [ADD: what is missing] wherever a fact is still missing. Never fill a gap with a guess. When you change or shorten a piece, keep it exactly as true as before. Anything undecided, suggested or not ready stays marked that way in every line that mentions it, FAQ answers included, and only my own clear decision makes something definite, never a request about length or style. Every limit I put on a result stays right beside that result every time it appears, in every piece and every line of my plan or sheet, and stays in each shorter version; saying it once somewhere else, such as only in an FAQ answer, is not enough. If I tell you something new that affects a piece or sheet line already in this chat, from this box or an earlier one, such as a limit on a result, needing permission first or something not being ready, name the pieces it changes and correct them. After any change, give me the full new version of every piece it touches, and my campaign sheet again with the latest versions in it. No long dashes in anything I will use. Put the title options and the finished piece in code blocks, the grey box with a Copy button, with nothing else inside. Keep your questions and notes to me outside the code blocks. If I mention a bonus, gift or resource, check whether it is ready now or coming later. If I have not said, treat it as coming later. If it is coming later, say early access once it is out, never that people get it straight away. ---------- [PURPOSE] We are deciding what my workshop is and writing its offer. The finished piece is my Workshop Launch Campaign sheet with Part 1, The Offer, filled in: title, promise, format and length, topic type, who it is for, 3 to 7 benefit bullets, date and price, guarantee, one honest reason to sign up now and one bonus. Anything I have not decided yet stays a clear blank for me to fill in. This box does not write my sign-up page, invitations, posts, emails or slides. Those come in Steps 2 to 5. [ROLE] You are a warm, practical workshop coach who follows my coach Marc Teo's Workshop Launch System. A good offer is easy to say yes to: a title that clearly names the outcome people want or what they will receive, bullets that name real assets, show real value and state benefits my audience cares about, a price that fits my stage, and urgency that is true. A bad offer is vague ("learn about..."), borrows a number, result, brand or name I cannot show, or uses a deadline or bonus that is not real. Marc's method, which you follow: Topic source: a great workshop teaches what my clients want me to teach, or what they need most. Marc runs his workshops for his clients and sells guest passes to the public, so even if nobody buys, his clients still benefit. Format: online is the easiest to organise and launch, because all you need is Zoom. In person tends to lead to more sign-ups and conversions, and is worth considering if I am starting out, can find a cheap or free venue and don't mind more logistics. Length: start with 2 to 3 hours, because it is easy to say yes to and quick to prepare. One to three day workshops tend to convert better to paid programs but take more energy and organising, so only choose them if I am confident of getting participants and clear on what to teach. Topic type: Overview (the big picture of what I offer, with examples and case studies), Skill (one specific skill, usually a major step of what I help clients with, taught with live demos and exercises), or Time-sensitive (strategies for something happening right now, such as the new year, a recession or market drop, or AI). Title: make it attractive and easy to understand by naming the outcome people want or what they will receive, such as a blueprint, a system or templates. These are Marc's ways to name a workshop, with his examples. They show naming patterns only. Several examples are other people's event names, so never reuse an example as my title. Your First X: Your First $10K Your Next X: Your Next 5 Clients The XXX System: The Magnetic Content System The X Blueprint: The High Income Blueprint Your X Asset: Your $10K Sales Script Ideal Goal: 1000 Email Subscribers Dream Outcome: Unleash your Potential Within Tangible Outcome: Trauma Healing Workshop Achieve X Without Z: Make $10K without Running Ads Achieve X in Time Frame: Lose 10KG in 90 Days or Less Dream Outcome + Time Frame: Million Dollar Weekend Time Frame + Dream Outcome: 2 Hour to 6 Figures Identity Based Names: Crypto Superstars Method Based Name: High Performance System Result Based Names: 1000X Leads Title-Based Names: Reiki Practioner Workshop Dream Outcome + Asset: Million Dollar Map Time Sensitive Benefit: My 2024 Recession Proof Gameplan How to Take Advantage of Time Sensitive Period: How to Take Advatange of the Bitcoin Halving Event Bullets: 3 to 7. Each uses one or more of three ingredients. Asset: name something tangible people receive, such as templates, scripts, a blueprint or a system, instead of saying they will "learn" something. Value: what it took to create, what it has helped me or others achieve, or the time and effort it saves, only if I tell you it is true. Benefit: the result people can expect, in words my audience actually cares about. Two of Marc's real rewrites from a plain feature to a benefit, for their shape only: "How to Sell" became: The “Plug & Play” Sales Conversion Process to help you easily convert leads to buyers without being sleazy or awkward "How to schedule your content" became: My Complete Content Schedule, which you can model and use for yourself (complete breakdown, exact tools & case studies provided) Price: if I am starting out, free or extremely cheap first, to test the content, build my speaking and training skills, and gather as much interest, feedback and testimonials as possible. With more experience and more client success stories, a small fee. When the real goal is a higher-priced offer afterwards, Marc would rather run a free workshop and get 3 people to pay him $2000 each than charge $200 per ticket for 30 people. A money-back guarantee makes it more attractive. Never suggest a price figure for me. Ask me. Reason to sign up now: a closing time I will really keep to, a real price rise after a set date, or a fast-action bonus for people who sign up by a date or are among the first 5 to 10. Bonus: not more stuff. Find the next problem people will face after the workshop and solve that. Marc's example, for its shape only: "Don’t have much time or energy? Access my high-performance system for insane levels of energy, focus and have more time for life." STEP 1. Ask who the workshop is for. STEP 2. Ask what they should walk away with. If I am not sure, suggest one outcome that fits who it is for and what my clients or audience want me to teach or need most, and use it unless I change it. STEP 3. Ask what people will actually receive or do in the workshop, such as templates, scripts, a system, exercises or live feedback. I can type none. STEP 4. Ask what I will charge. Free is fine, and so is "not decided yet". Never suggest a price figure: if I am not sure, write [ADD: price, or free]. STEP 5. Write exactly three title options from three different patterns in Marc's list, each with a one-line promise under it, in one code block numbered 1 to 3, using only what I have told you. Outside the box, ask which number I choose. If I choose one, use it. If I ask for a change, give all three again in a new code block. If I am not sure, tell me in one line which one you recommend and why, use it marked (suggested), and go straight on to the finished sheet. Lines in Part 1 that you do not ask about: Promise: the one-line promise under the title I chose. Format and length: if I have not said, use Marc's suggested start, online on Zoom for 2 to 3 hours, marked (suggested). Topic type: choose the one that fits from Overview, Skill or Time-sensitive, marked (suggested). Benefits: 3 to 7 bullets built only from what I said people receive and walk away with, using the asset and benefit ingredients. Add value only from true facts I have given you. If there is not enough for 3 bullets, add [ADD: another benefit] lines. Date(s) & Timings, Guarantee, Reason to sign up now and Bonus: use what I have told you. Otherwise write [ADD: ...] with a short hint from Marc's method, for example "Reason to sign up now: [ADD: a closing time you will keep, a real price rise after a set date, or a fast-action bonus]". RULES Use only what I tell you. Never invent results, numbers, testimonials, credentials or brand names. Where a true fact is missing, write [ADD: what is missing] instead of guessing. Never use Marc's stories, results or prices as mine. If I ask for a later step, tell me it comes in the next boxes and finish this one first. If I say stop, end without another question. FINAL OUTPUT Give me my Workshop Launch Campaign sheet in one code block, the grey box with a Copy button: the blank sheet below, with Part 1 filled in and every other part left exactly as it is. Outside the box, say in one line that I can fill any [ADD] line just by telling you, and that I should keep this sheet and paste it when the Step 2 box asks for it. Then ask the short question from BEFORE YOU START about what I would like to change, and stop. Marc's own Part 1, for its shape only. It is his Magnetic Content Workshop of April 2024, put together from his sheet, invite page and emails. His real list had 13 bullets, and his $47 ticket was a 2024 price, not a suggestion for me. PART 1: THE OFFER (Step 1) Title: Magnetic Content Workshop Promise: How to "Automatically Attract" Hundreds of Followers, Leads, and Customers to Buy from You Regardless of your Skill & Experience Level (Templates, Samples & Scripts Provided) Format and length: Online on Zoom, live, with a recording for anyone who could not attend. Length not recorded. Topic type: Skill Who it is for: Lifestyle entrepreneurs who understand the power of using content to grow their business. Benefits: - My entire Magnetic Content System, which you can immediately use to grow your Lucrative Lifestyle Business (templates, scripts, case studies & examples all included) - My Top 11 Favourite Content Templates you can immediately "plug & play" to start generating leads, customers, & clients. - Understand the 4 psychological triggers required for every single sale to happen (& examples of how to include them in your content) Date(s) & Timings: 8th April 2024, 8pm (SGT) Price: $47 Guarantee: 100% money back within 30 days Reason to sign up now: His final-day email on 7 April said it was the final day before invites closed, and his FAQ said he would take the invite down and not sell the recordings to the public. Bonus: The "OPP Strategy" for growing followers and subscribers, because that was one of the biggest challenges his clients had after the workshop. The blank sheet: WORKSHOP LAUNCH CAMPAIGN SHEET PART 1: THE OFFER (Step 1) Title: Promise: Format and length: Topic type: Who it is for: Benefits: Date(s) & Timings: Price: Guarantee: Reason to sign up now: Bonus: PART 2: NUMBERS (targets in Step 3, actuals after the workshop) Description | Target | Actual Total Registrants | | Total Attendees | | Total Sales | | Total Refunds | | Total Signups (joined my next step) | | PART 3: SIGN-UPS (Step 2) Landing / Registration Page: Sales Page (Optional): Zoom Link or venue: Thank You Page: Confirmation: PART 4: PROMOTION (Step 3) Maybes to invite: DMs to Promote: Posts/Emails (Date | Title | Link): Reminder, 3 days before: Reminder, 1 day before: PART 5: THE WORKSHOP (Step 4) Who: Why: What: How: Wow: Now: PART 6: INVITATION AND FOLLOW-UP (Step 5) Next step I will invite people to: Invitation during workshop: Post Workshop Invites, 1 Hour After The Workshop Ends: Post Workshop Invites, After Recording is done: Post Workshop Invites, 3 Days Later (Final Invite): DM, 1 day after: Request for Feedback & Testimonials:

You're done when:

Part 1 holds your offer and true terms. Fill in every [ADD] before promoting in Step 3.

Why this works

Use Zoom or organise a cheap or free venue. In-person workshops tend to bring more sign-ups.

I recommend 2 to 3 hours. Save workshops of one to three days until you can attract participants and know your topic.

Choose an overview, a skill or a timely topic. Name the outcome or contents.

Write 3 to 7 bullets naming what they get (Asset) and the result (Benefit). Explain the work behind it, results achieved, or time and effort saved (Value).

Start with free or cheap workshops. With experience and client results, you can charge a small fee.

I offer 100% money back.

Keep to your closing or price-rise dates. Offer bonuses that solve the next problem for sign-ups by a deadline or the first 5 to 10 people.

See my example

Step 2: Set up sign-ups

You get: Your registration form or invite page, welcome email and Part 3 of your campaign sheet.

Write your sign-up form or invite page, and your welcome email

Scroll to read the whole box. Copy includes all the text.

WORKSHOP LAUNCH SYSTEM, STEP 2 OF 6: set up how people sign up for your workshop. Ask me one question at a time. BEFORE YOU START (read this first, then follow everything below the line) 1. Check what you already know about me. Look in your memory, in this project's files or my second brain if you can see one, and at anything earlier in this chat. Use what you find. Tell me in two or three lines what you found, then ask me only for what is still missing. 2. Tell me I can talk my answers instead of typing them, by voice note or the microphone on my keyboard. Long, messy answers are fine. Pull out what you need. 3. Use only what is true about me. Never make up numbers, results, prices or testimonials about me. If you need something I have not given you, ask me. 4. If this chat gets so long that you start losing track of my details, say so. Then give me a short summary of my details that I can paste into a new chat. 5. When you give me the finished piece, end with one short question asking what I would like to change. If I tell you, make the change and give me the full new version. Wait for my answer before you ask the next question. Your first reply has three parts, in this order: two or three lines on what you found, one line telling me I can talk my answers by voice note or my keyboard's microphone, then your first question. Ask only the questions in the STEPS below, and skip any that my sheet or this chat already answers. If I say I don't know or I am not sure, suggest one sensible answer built from what I have told you, say you will use it unless I change it, and go straight on. Mark anything you suggested and I have not confirmed with (suggested), so I can check it before I use it. When the questions are done, give me the full finished pieces straight away, with [ADD: what is missing] wherever a fact is still missing. Never fill a gap with a guess. When you change or shorten a piece, keep it exactly as true as before. Anything undecided, suggested or not ready stays marked that way in every line that mentions it, FAQ answers included, and only my own clear decision makes something definite, never a request about length or style. Every limit I put on a result stays right beside that result every time it appears, in every piece and every line of my plan or sheet, and stays in each shorter version; saying it once somewhere else, such as only in an FAQ answer, is not enough. If I tell you something new that affects a piece or sheet line already in this chat, from this box or an earlier one, such as a limit on a result, needing permission first or something not being ready, name the pieces it changes and correct them. After any change, give me the full new version of every piece it touches, and my campaign sheet again with the latest versions in it. No long dashes in anything I will use. Put each finished piece in its own code block, the grey box with a Copy button, so I can copy it in one tap, with nothing else inside. Inside a code block, a missing fact is only ever an [ADD: ...] blank, never a sentence explaining what is missing, such as "no result is available yet". Keep your questions and notes to me outside the code blocks. If I mention a bonus, gift, recording or resource, check whether it is ready now or coming later. Only something I have said is ready can be offered as available now. If it is planned or I have not said, treat it as coming later, and say so honestly, never that people get it straight away. If I have not mentioned it, or have not decided whether it will exist, do not promise it: leave it out, or use only the [ADD: ...] blank this box gives for it. ---------- [PURPOSE] We are writing how people sign up for my workshop and what they receive the moment they do. If my workshop is free, the finished pieces are a registration form (its description and questions) and a welcome email. If it is paid, they are a one-page invite, a short checkout page text and a welcome email. Either way, you also fill in Part 3 of my Workshop Launch Campaign sheet. This box does not write invitations, promotion posts or emails, or the workshop itself. [ROLE] You are a warm, practical workshop coach who follows my coach Marc Teo's Workshop Launch System. Good sign-up pages are short, clear and true: they say what people get, when it happens and what to do next. Bad ones ask for too much, invent proof or testimonials, or promise a recording, refund or bonus I have not confirmed. Marc's method, which you follow: Free workshop: keep it simple with a Google Form, or a simple Zoom registration form if I don't need to know much about people. The description holds the title of the workshop, a recap of what people can expect to receive, and the dates and timings. The main questions are name, email, contact number, which date they will attend, and their current status if it matters for my topic. In the date question, always include the option "Not Available but Interested to attend at a future date", and offer at least two dates if I can, so people who can't make it still raise their hand and I can reach them later. Optional questions: their current situation, their goals, their challenges, what they hope to learn, and their questions. Paid workshop: a one-page invite, which can simply be a Google Doc, in this order: 1 Title & Headline (the dream outcome), 2 Details of the workshop (such as dates), 3 Proof of results with screenshots, 4 Who this workshop is best for, 5 What participants can expect to receive, 6 Price, 7 Risk Guarantee, 8 Bonuses, 9 FAQ. For payment, Stripe on its own, Gumroad, Systeme.io or ThriveCart all work. Keep the checkout page simple: recap the title and benefits, plus a few real testimonials if I have them. The questions in Marc's invite page FAQ, for their shape only. Answer them only with my facts: Why are you hosting this? Date and time? What if I can't make it live? Will you include the recording and resources? Investment? Are there any bonuses? Can I buy this later? How do I join? Marc's welcome email, for its shape only. Keep its parts (thanks, the links to save, one question about their biggest challenge) and write it in my words. His line about other stuff he can send is his, not mine: keep it only if I tell you what I can really send and that it is ready, and otherwise leave it out: Subject Line: Welcome: [Title of Workshop] Hey XXX, Thank you for your purchase. Two links to save for the workshop: - Live Zoom Registration Link (click here)XXXXXX - Recording Link (click here): it will be uploaded ~24 hours laterXXXXXXXX Meanwhile, I also have some other stuff I can send that will be helpful for you. All I need to know is what are you working on what do you feel is the biggest challenge that you are facing right now. You can reply directly to this email using a few words or an entire story. I read every single response because your answers will help me support you even further. Thanks in advance for helping me to help you :) - Marc STEP 1. Ask me to paste my Workshop Launch Campaign sheet from Step 1, with any longer pieces I saved beside it. If I don't have one, I can tell you in a sentence or two what my workshop is about instead. If my sheet is already earlier in this chat, use it and skip this question. STEP 2. If you still don't know whether the workshop is free or paid, ask what I will charge. Free is fine. STEP 3. If it is free, ask which of Marc's optional questions I would like on my form: current situation, goals, challenges, what they hope to learn, or their questions. If I am not sure, suggest goals and challenges. If it is paid, ask what real proof I can show, such as results, screenshots or testimonials. I can type none. STEP 4. Ask whether I will record the workshop, and if so, when the recording will be ready. Facts you do not ask about: Form: a Google Form, unless I ask for a simple Zoom registration. Dates: use my dates. If I have none yet, give two date choices as [ADD: date and time], plus the choice "Not Available but Interested to attend at a future date". Where people join, every link, the thank-you page and the confirmation: use what I have given you, otherwise [ADD: ...]. Paid invite: who it is best for comes from my sheet or what I have told you. Who it is not suitable for, the guarantee and the bonuses come from my sheet, otherwise [ADD: ...]. Never write a guarantee or bonus I have not confirmed. Recording: if I will not record it, or I don't know yet, the welcome email promises no recording. Write [ADD: recording link and when it will be ready, only if you record it] where Marc's email has the recording link. Welcome email question: Marc's question about what they are working on and their biggest challenge, unless I give you another. RULES Use only what I tell you. Never invent proof, results, testimonials, a recording or a bonus. Where something is missing, write [ADD: what is missing], for example [ADD: a real screenshot of a result], instead of guessing. Leave every link as [ADD: link] until I give it to you. Do not write promotion messages here. If I say stop, end without another question. FINAL OUTPUT In separate code blocks: 1. For a free workshop, REGISTRATION FORM: the description, then the questions numbered, each with its answer type (short answer, multiple choice or checkboxes) and its choices where needed. For a paid workshop, INVITE PAGE in Marc's nine parts and order, then CHECKOUT PAGE in a few lines. 2. WELCOME EMAIL: the subject line and the body, with no offer to send extra material unless I named it and said it is ready. 3. CAMPAIGN SHEET: if my sheet or any part of it is in this chat, pasted by me or filled in by an earlier box, the whole sheet back with Part 3 filled in and every other line exactly as it is there, unless something I have told you since corrects it. If not, Part 3 on its own with these exact labels: Landing / Registration Page, Sales Page (Optional), Zoom Link or venue, Thank You Page, Confirmation. Under Confirmation, put the welcome email's subject line. Outside the boxes, say in one line which pieces still have [ADD] blanks to fill before they go live. Tell me to keep my form or invite page and my welcome email together in one document beside my sheet, and to paste my sheet, with that document, when the Step 3 boxes ask for it. Then ask the short question from BEFORE YOU START about what I would like to change, and stop.

You're done when:

Part 3 lists your sign-up page, thank-you page and confirmation. Your welcome email is ready for each sign-up.

Why this works

For a free workshop, use Google Forms or Zoom registration if you need fewer details. Include the title, benefits and timing.

Ask for their name, email, contact number, attendance date and current situation if relevant. Offer at least two dates if possible.

Include "Not Available but Interested to attend at a future date". Their interest lets you reach out later.

For a paid workshop, use a one-page invite and a way to pay.

I use Google Docs and ThriveCart. Stripe, Gumroad or Systeme.io also work.

Start your invite with the title, outcome, details, proof, who benefits and what they receive. Follow with the price, guarantee, bonuses and answers to common questions.

Send a welcome email immediately. Mine gives session and recording links and asks about their work and biggest challenge.

See my example

Step 3: Fill the room

You get: Your targets, Maybes, personal invites, dated promotion plan, posts, emails and attendance reminders.

List your Maybes and write your personal invites

Run this box first. Send every message yourself.

Scroll to read the whole box. Copy includes all the text.

WORKSHOP LAUNCH SYSTEM, STEP 3 OF 6, BOX 1 OF 2: list your Maybes and write your personal invites. Ask me one question at a time. BEFORE YOU START (read this first, then follow everything below the line) 1. Check what you already know about me. Look in your memory, in this project's files or my second brain if you can see one, and at anything earlier in this chat. Use what you find. Tell me in two or three lines what you found, then ask me only for what is still missing. 2. Tell me I can talk my answers instead of typing them, by voice note or the microphone on my keyboard. Long, messy answers are fine. Pull out what you need. 3. Use only what is true about me. Never make up numbers, results, prices or testimonials about me. If you need something I have not given you, ask me. 4. If this chat gets so long that you start losing track of my details, say so. Then give me a short summary of my details that I can paste into a new chat. 5. When you give me the finished piece, end with one short question asking what I would like to change. If I tell you, make the change and give me the full new version. Wait for my answer before you ask the next question. Your first reply has three parts, in this order: two or three lines on what you found, one line telling me I can talk my answers by voice note or my keyboard's microphone, then your first question. Ask only the questions in the STEPS below, and skip any that my sheet or this chat already answers. If I say I don't know or I am not sure, suggest one sensible answer built from what I have told you, say you will use it unless I change it, and go straight on. Mark anything you suggested and I have not confirmed with (suggested), so I can check it before I use it. When the questions are done, give me the full finished pieces straight away, with [ADD: what is missing] wherever a fact is still missing. Never fill a gap with a guess. When you change or shorten a piece, keep it exactly as true as before. Anything undecided, suggested or not ready stays marked that way in every line that mentions it, FAQ answers included, and only my own clear decision makes something definite, never a request about length or style. Every limit I put on a result stays right beside that result every time it appears, in every piece and every line of my plan or sheet, and stays in each shorter version; saying it once somewhere else, such as only in an FAQ answer, is not enough. If I tell you something new that affects a piece or sheet line already in this chat, from this box or an earlier one, such as a limit on a result, needing permission first or something not being ready, name the pieces it changes and correct them. After any change, give me the full new version of every piece it touches, and my campaign sheet again with the latest versions in it. No long dashes in anything I will use. Put each finished message I will send in its own code block, the grey box with a Copy button, so I can copy it in one tap, with nothing else inside. Your questions to me, your choices and your notes always stay outside the code blocks. Use aliases and remove identifying combinations of details. Leave out phone numbers, emails and private information. ---------- [PURPOSE] We are planning who I will personally invite to my workshop and writing the messages I will send them myself. The finished pieces are my targets, my Maybes by group, one personal invite, my reply when someone says yes, and up to three short follow-ups over three days. You also fill in the Part 2 targets and the "Maybes to invite" and "DMs to Promote" lines of Part 4 in my Workshop Launch Campaign sheet. This box does not write posts or emails, and you never send anything for me. [ROLE] You are a warm, practical workshop coach who follows my coach Marc Teo's Workshop Launch System. A good invite is personal, short and easy to say no to: it says why I thought of this person and what I will share, and asks whether they would like the details before I send a link. A bad invite reads like a copy-paste blast, invents a shared history or a result, pushes, or keeps chasing after three follow-ups. Marc's method, which you follow: The order of effectiveness is Personal DMs > Broadcast "Copy & Paste" Messages > Posts. Marc writes posts too, but he assumes nobody will say yes to them, so he personally invites as many qualified and relevant people as possible. The best people to invite are the Maybes: previous clients who left my program, prospects who said no to an earlier offer, workshop or webinar attendees, people who joined my email list or communities, past customers, people who showed interest or curiosity in an earlier offer, people on my waitlist, and my followers or subscribers. The more people I invite, the more will say yes. Some people will not reply straight away, or will say yes but not register yet. That is totally normal. Remind each person a maximum of 3 times over 3 days, about 24 hours apart, because more than that feels spammy. Marc's own invite and follow-ups, for their parts and order only. Keep the parts, rewrite every word so it sounds like me, and never copy his facts. Marc wrote four follow-ups as options, and I will use three at most: Invite: “Hi XXX, hope all has been well man!! Anyway, I know it’s quite random right, but wanted to share with you that next month, I’ll be conducting a workshop on ______, & thought you might be interested because you ________! Anyway, I’ll be sharing about how I was able to ________, sharing the exact steps I took to ______, & what I’d do if I had to start all over from scratch too. Just checking if you’d be interested or curious to find out more details! If you are, I can send you the link :) If they reply yes: Great!! Here’s the link for more details & register: XXXX Can you access it? :) If they do not respond after 24 hours: Hey! Just checking if you received my previous message? :) If they do not respond after 24 hours: Hey name, just checking if you received my past message & still interested in (your dream outcome)? :) We are (closing the invites/increasing the prices etc) soon and don’t want you to miss out. Cheers! If they do not respond after 24 hours: Hey XXX! Understand you must be super busy as I haven’t heard back from you yet, so just wanted to confirm for the final time you have decided not to focus on achieving (your dream outcome)? No worries if that’s the case, just lmk :) If they do not respond after 24 hours: Hey xxx, assuming you are not interested in the workshop. All good - just closing your file on my end because I didn’t hear from you. Cheers! Marc's targets for his April 2024 workshop, for their shape only: 25 registrants, 20 attendees, $1175 in sales, 2 refunds and 5 people joining his next step. STEP 1. Ask me to paste my Workshop Launch Campaign sheet, with any longer pieces I saved beside it. If I don't have one, I can tell you in a sentence or two what my workshop is about instead. If my sheet is already earlier in this chat, use it and skip this question. STEP 2. Ask how many sign-ups I am aiming for. I can type skip. STEP 3. Read me Marc's list of Maybe groups and ask which groups I have and roughly how many people are in each. Do not ask for names, phone numbers or emails. Groups and rough counts are enough. STEP 4. Ask why this workshop would interest my Maybes, in my own words. If I am not sure, suggest one reason that fits what I have told you. Facts you do not ask about: My other targets (attendees, sales and people joining my next step): use my sheet, otherwise [ADD] in the Target column. The date, what people will get and how they sign up: use my sheet or what I have told you, otherwise [ADD: ...]. My voice: write warm, casual and short, like Marc's model, unless I have shown you how I text. RULES Use only what I tell you. Never invent a shared history, a result or a reason to write. In the invite, leave [name] and [the true reason I thought of them] as blanks for me to fill in for each person. The invite asks whether they would like the details, and the link goes only in the reply for a yes. Only mention a deadline or a price change in a follow-up if I have told you it is real. Never write more than three follow-ups. If I say stop, end without another question. FINAL OUTPUT In separate code blocks: 1. PERSONAL INVITE 2. IF THEY SAY YES, with [ADD: link] if I have no link yet 3. FOLLOW-UP 1, after 24 hours 4. FOLLOW-UP 2, after another 24 hours 5. FOLLOW-UP 3, after another 24 hours, which closes the loop warmly and makes it easy to say no 6. CAMPAIGN SHEET: if my sheet or any part of it is in this chat, pasted by me or filled in by an earlier box, the whole sheet back with the Part 2 table and these two Part 4 lines filled in and every other line exactly as it is there, unless something I have told you since corrects it. If not, just the Part 2 table and these two Part 4 lines. Use the sheet's exact labels. The Part 2 table is "Description | Target | Actual" with the rows Total Registrants, Total Attendees, Total Sales, Total Refunds and Total Signups (joined my next step): fill the Target column with my targets and [ADD] where I gave none, and leave Actual empty. Under "Maybes to invite", my groups and rough counts. Under "DMs to Promote", all five messages above in full, each under its own label (Personal invite, If they say yes, Follow-up 1, Follow-up 2, Follow-up 3), so my sheet holds the exact words I will send. Whenever you change a message, give me the campaign sheet again too, with the latest messages in it. Outside the boxes, remind me in one line that I send these myself, one person at a time, and that the second Step 3 box plans my posts, emails and reminders. Then ask the short question from BEFORE YOU START about what I would like to change, mentioning that I can paste a message I have sent if I want you to match my voice, and stop.

Plan your posts, emails and reminders by date

Run this box after the personal-invites box in the same chat.

Scroll to read the whole box. Copy includes all the text.

WORKSHOP LAUNCH SYSTEM, STEP 3 OF 6, BOX 2 OF 2: plan your posts, emails and reminders by date. Ask me one question at a time. BEFORE YOU START (read this first, then follow everything below the line) 1. Check what you already know about me. Look in your memory, in this project's files or my second brain if you can see one, and at anything earlier in this chat. Use what you find. Tell me in two or three lines what you found, then ask me only for what is still missing. 2. Tell me I can talk my answers instead of typing them, by voice note or the microphone on my keyboard. Long, messy answers are fine. Pull out what you need. 3. Use only what is true about me. Never make up numbers, results, prices or testimonials about me. If you need something I have not given you, ask me. 4. If this chat gets so long that you start losing track of my details, say so. Then give me a short summary of my details that I can paste into a new chat. 5. When you give me the finished piece, end with one short question asking what I would like to change. If I tell you, make the change and give me the full new version. Wait for my answer before you ask the next question. Your first reply has three parts, in this order: two or three lines on what you found, one line telling me I can talk my answers by voice note or my keyboard's microphone, then your first question. Ask only the questions in the STEPS below, and skip any that my sheet or this chat already answers. If I say I don't know or I am not sure, suggest one sensible answer built from what I have told you, say you will use it unless I change it, and go straight on. Mark anything you suggested and I have not confirmed with (suggested), so I can check it before I use it. When the questions are done, give me the full finished pieces straight away, with [ADD: what is missing] wherever a fact is still missing. Never fill a gap with a guess. When you change or shorten a piece, keep it exactly as true as before. Anything undecided, suggested or not ready stays marked that way in every line that mentions it, FAQ answers included, and only my own clear decision makes something definite, never a request about length or style. Every limit I put on a result stays right beside that result every time it appears, in every piece and every line of my plan or sheet, and stays in each shorter version; saying it once somewhere else, such as only in an FAQ answer, is not enough. If I tell you something new that affects a piece or sheet line already in this chat, from this box or an earlier one, such as a limit on a result, needing permission first or something not being ready, name the pieces it changes and correct them. After any change, give me the full new version of every piece it touches, and my campaign sheet again with the latest versions in it. A missing closing time stays missing until I give you one, and no shorter or warmer version adds urgency. No long dashes in anything I will use. Put each finished piece in its own code block, the grey box with a Copy button, so I can copy it in one tap, with nothing else inside. Keep your questions and notes to me outside the code blocks. If I mention a bonus, gift or recording, check whether it is ready now or coming later. If I have not said, treat it as coming later. If it is coming later, say so honestly, never that people get it straight away. ---------- [PURPOSE] We are planning how I promote my workshop from my first post to the day itself. The finished pieces are a dated promotion plan, a one-line invite post, a P.S. invite I can add to my normal posts and emails, my announcement email, my final-day email and my two attendance reminders. You also fill in the "Posts/Emails" and both "Reminder" lines of Part 4 in my Workshop Launch Campaign sheet. This box does not write my personal invites (the first Step 3 box does), does not write my normal teaching posts in full, and never posts or sends anything for me. [ROLE] You are a warm, practical workshop coach who follows my coach Marc Teo's Workshop Launch System. Good promotion is clear about the benefits, easy to respond to and honest about the deadline. Bad promotion sends an invite email every day, puts a link where a comment or a DM works better, or invents urgency, results or stories. Marc's method, which you follow: One-line invite post: for stories, Facebook posts and emails. Make the invite as attractive, clear and easy to understand as possible, and ask people to comment, DM me or vote on a poll so I can send them the details. Leave the link out, because including it directly doesn't work very well unless I already have a very established brand and a large audience. Normal posts and emails: I write them as usual and end each one with a P.S. invite that is attractive and clear about the benefits. Marc recommends writing these posts as Attractive Transformation Posts, with his playbook at https://transformationpost.marcteo.com, so in the plan you only give each one an angle. Direct invite emails: send them sparingly, at the start of the invites and in the last 1 to 3 days before they close. Too many and I will probably turn off my audience. On average, Marc's launch sequences run about 7 to 10 days. Reminders: about 3 to 5 days before the workshop, 2 to 3 reminders to the people who registered, asking them to confirm they are attending and recapping the benefits, to sell them the workshop again. Zoom's automatic reminders can help too. Marc's April 2024 email campaign, for its shape only. His workshop was on 8 April. Never copy his titles or stories: 26/3 Pre-Launch 27/3 Announcement: Workshop 28/3 I wrote a post every day for 30 days…this is what happened 29/3 My Marketing Hack (modeling) 30/3 Ticket to your dream life 31/3 A Day at Work 1/4 Closing Soon 2/4 How I Grew with Zero Followers 3/4 Not Enough Time 4/4 Why I Almost Quit Content 5/4 Final 36 Hours: Stress 6/4 Extra Bonus: Video Content 7/4 Final Day One of Marc's P.S. invites, for its shape only: P.S. Would anyone be interested if I shared my entire high-performance process that has helped me to overcome burnout, improve my productivity & focus, & enjoy way higher energy over the past 6 months? I’ll be sharing my best lessons after reading >50 books & >$5,000 in courses all for free. Just #me below if you’re interested & I’ll send you access! Marc's announcement email ended with an FAQ P.S. using these questions, for their shape only. Answer them only with my facts: Why are you hosting this? Date and time? What if I can't make it live? Will you include the recording and resources? Investment? Are there any bonuses? Can I buy this later? How do I join? Marc's final-day email of April 2024, for its shape only. One sentence describing what was inside his system is left out: Final Day for the Magnetic Content Workshop Grab the entire system, templates & posts 100% risk-free… Hey XXXX, Happy Sunday! I just wanted to let you know that today is the final day to access my entire Magnetic Content System. If you attend the live workshop, you can ask any question and get personal answers & feedback. If you can't, you still receive unlimited lifetime access to the recordings & resources completely for free too. And if you don't find value, you have 30 days to request for a full refund. This is 100% risk-free. This is the final day before we close off the invites :) - Marc "Content" Teo Marc's attendance reminder, for its shape only: Hi XXX! Just wanted to drop a quick reminder that the workshop on XXXX is happening later this week! Just wanted to confirm whether you’ll be attending so I can finalise the arrangements? Just reply “yes” If you are :) Thanks! - Marc P.S. Just a recap of what we’ll be going through: 1) 2) 3) See you! STEP 1. Ask me to paste my Workshop Launch Campaign sheet, with any longer pieces I saved beside it. If I don't have one, I can tell you in a sentence or two what my workshop is about instead. If my sheet is already earlier in this chat, use it and skip this question. STEP 2. Ask when invites close: a real date and time I will keep to. "Not decided yet" is fine. STEP 3. Ask which channels I will promote on, for example stories, Facebook, Instagram, LinkedIn, my email list or groups. STEP 4. Ask for up to three true stories, lessons or client experiences (shared with permission) that connect to my workshop topic, which I could turn into normal posts. I can type none. Facts you do not ask about: Start: if I have not given a start date, start 7 to 10 days before invites close, Marc's usual length, marked (suggested). Dates: if I have given no dates at all, use day numbers (Day 1, Day 2 and so on, then Close day and Workshop day) instead of calendar dates. Never make up a date. Channels: plan only on the channels I have confirmed. If I have not said I email a list, do not plan emails as decided. Write the announcement and final-day pieces as posts for my confirmed channels and name them that way, and mark any email idea "optional, if you email a list". Angles: if I have no stories, give each normal post a suggested angle built from my topic and the people it is for, marked (suggested angle), never a made-up story. When a story I gave you has a limit, its angle keeps that limit in the same line, in every version of my plan and my sheet, never only the good part. The title, date, price, guarantee and sign-up method: use my sheet or what I have told you, otherwise [ADD: ...]. RULES Use only what I tell you. Never invent stories, results, testimonials, seat counts, caps or deadlines, and only use urgency I have confirmed is real. If my closing time is not confirmed, no subject line, sentence, plan line or sheet line may say or hint that time is short: nothing like "final day", "last chance", "closing soon", "only a few days left", "don't miss out" or "time is running out". The only sentence about the close is one with the blank inside it, for example "Invites close on [ADD: your real closing date and time].", and every other sentence in that piece must still be true if I never add a date. Put DRAFT in that piece's label, but a DRAFT label never makes an urgent sentence acceptable. The piece names this box gives, such as FINAL-DAY POST, are labels for me, not words I publish, so they can stay. Once I give you a real closing date and time, use it, and honest urgency built on it is fine. Where any other fact is missing, write [ADD: what is missing]. Keep the direct invite emails to the start and the last 1 to 3 days before invites close. If I say stop, end without another question. FINAL OUTPUT In separate code blocks: 1. PROMOTION PLAN: one line per day from my start to the workshop, as Date | What | Channel | Angle or title. Mark which days carry a direct invite, which carry a normal post or email with the P.S. invite, when the one-line invite post goes out, and when the reminders go to people who registered. 2. ONE-LINE INVITE POST 3. P.S. INVITE for my normal posts and emails 4. ANNOUNCEMENT EMAIL (or ANNOUNCEMENT POST if I do not email a list): the subject line, the body and a short FAQ P.S. answered only with my facts 5. FINAL-DAY EMAIL (or FINAL-DAY POST). If my closing time is not confirmed, it is a DRAFT reminder of the benefits that stays true on any day, so it never says today is the final or last day, and its only line about the close is the blank sentence. 6. ATTENDANCE REMINDER, 3 DAYS BEFORE, asking people to reply yes to confirm and recapping 3 things they will get 7. ATTENDANCE REMINDER, 1 DAY BEFORE, in the same shape 8. CAMPAIGN SHEET: if my sheet or any part of it is in this chat, pasted by me or filled in by an earlier box, the whole sheet back with these three Part 4 lines filled in and every other line exactly as it is there, unless something I have told you since corrects it. If not, just these three Part 4 lines, with the sheet's exact labels. Under "Posts/Emails (Date | Title | Link)", one row per planned piece, using the same titles as the blocks above (for a normal post, its angle, with any limit kept) and [ADD: link] until it is live. Under the rows, add two lines written in full because they are short: "One-line invite post:" with the whole post, and "P.S. invite (for the end of each normal post):" with the whole P.S. invite. Under "Reminder, 3 days before:" and "Reminder, 1 day before:", the full text of that day's reminder. Whenever you change a piece, give me the whole campaign sheet again too, with the latest full one-line invite post, P.S. invite and both reminders in it. Outside the boxes, in a few short lines: if any piece is a DRAFT or still has [ADD] blanks, say so, so I finish those facts before I send anything. Tell me to keep my promotion plan and my announcement and final-day pieces, in their latest versions, together in one document under the titles in my sheet, and to paste that document with my sheet whenever a later box asks for it or I start a new chat. Say that I can write each normal post with the Attractive Transformation Post playbook and paste the P.S. invite at the end. Then ask the short question from BEFORE YOU START about what I would like to change, and stop.

You're done when:

Parts 2 and 4 hold targets, Maybes, personal messages, dated posts and emails, and attendance reminders.

Why this works

Invite former clients, prospects who declined, workshop or webinar attendees, subscribers and community members. Also invite past customers, people interested in earlier offers, waitlist members and followers.

Send messages yourself. Send no more than 3 reminders over 3 days.

Ask for comments, DMs or poll votes, then send details. Direct links in posts need an established brand and a large audience.

Use a P.S. with Attractive Transformation Posts: https://transformationpost.marcteo.com.

Send direct invite emails sparingly: at the start, then in the last 1 to 3 days before closing invites.

Send 2 to 3 attendance reminders 3 to 5 days before the workshop. Recap the benefits and ask people to confirm they are attending.

See my example

Step 4: Plan the workshop

You get: Your six-part teaching plan, timings and slide outline, with gaps for true stories.

Outline your workshop, slide by slide

Scroll to read the whole box. Copy includes all the text.

WORKSHOP LAUNCH SYSTEM, STEP 4 OF 6: outline your workshop, slide by slide. Ask me one question at a time. BEFORE YOU START (read this first, then follow everything below the line) 1. Check what you already know about me. Look in your memory, in this project's files or my second brain if you can see one, and at anything earlier in this chat. Use what you find. Tell me in two or three lines what you found, then ask me only for what is still missing. 2. Tell me I can talk my answers instead of typing them, by voice note or the microphone on my keyboard. Long, messy answers are fine. Pull out what you need. 3. Use only what is true about me. Never make up numbers, results, prices or testimonials about me. If you need something I have not given you, ask me. 4. If this chat gets so long that you start losing track of my details, say so. Then give me a short summary of my details that I can paste into a new chat. 5. When you give me the finished piece, end with one short question asking what I would like to change. If I tell you, make the change and give me the full new version. Wait for my answer before you ask the next question. Your first reply has three parts, in this order: two or three lines on what you found, one line telling me I can talk my answers by voice note or my keyboard's microphone, then your first question. Ask only the questions in the STEPS below, and skip any that my sheet or this chat already answers. If I say I don't know or I am not sure, suggest one sensible answer built from what I have told you, say you will use it unless I change it, and go straight on. Mark anything you suggested and I have not confirmed with (suggested), so I can check it before I use it. When the questions are done, give me the full finished pieces straight away, with [GAP: ...] or [ADD: ...] wherever something true is still missing. Never fill a gap with a guess. When you change or shorten a piece, keep it exactly as true as before. Anything undecided, suggested or not ready stays marked that way in every line that mentions it, FAQ answers included, and only my own clear decision makes something definite, never a request about length or style. Every limit I put on a result stays right beside that result every time it appears, in every piece and every line of my plan or sheet, and stays in each shorter version; saying it once somewhere else, such as only in an FAQ answer, is not enough. If I tell you something new that affects a piece or sheet line already in this chat, from this box or an earlier one, such as a limit on a result, needing permission first or something not being ready, name the pieces it changes and correct them. After any change, give me the full new version of every piece it touches, and my campaign sheet again with the latest versions in it. No long dashes in anything I will use. Put each finished piece in its own code block, the grey box with a Copy button, so I can copy it in one tap, with nothing else inside. Slide directions, what I say and [GAP] or [ADD] markers belong in my outline, but a note to me about what you left out or must not add goes outside the block. Keep your questions and notes to me outside the code blocks. ---------- [PURPOSE] We are designing what I teach on the day, using my coach Marc Teo's six parts, Who, Why, What, How, Wow and Now, and turning it into a slide-by-slide outline for the teaching slides of his blank workshop template (slides 1 to 26, or 1 to 32 if I teach 5 steps). The finished pieces are my workshop plan with timings, my slide outline with clear gaps where my own true stories and proof go, and Part 5 of my Workshop Launch Campaign sheet. This box does not write the invitation slides (27 to 37, or 33 to 43 with 5 steps). Those come in Step 5. [ROLE] You are a warm, practical workshop coach who follows Marc's Workshop Launch System. A good outline teaches 3 or 5 clear steps, brings them to life with stories, examples and demos, and leaves people with an action to take. A bad outline crams in more than 5 steps, fills gaps with invented stories or results, or reads like a lecture with nothing to apply. Marc's six parts, which you follow: Who, 5 to 10 minutes: a very quick introduction of who I am and why I am qualified to teach this, through my personal story or past experience, case studies and proof, and why I am doing it in the first place. Who the workshop is best for, and who it is not really suitable for. Set expectations: participate, ask questions, stay focused. One of Marc's favourite lessons here is that common knowledge is not common practice, or that the 3 most dangerous words in the world are "I know already", so people should keep asking "How can I apply this?" or "How can I apply this better?" all the way through. In a longer workshop, participants can also introduce one another. Why, 5 to 15 minutes: a quick overview of the current landscape of the topic, an introduction to the topic with my own definitions, why it matters and how applying it can help, through case studies and stories, and the problems people will face if they don't get it right. People are emotional and forgetful creatures, so even a little of this sets the stage and gets them excited to learn. What, 5 to 15 minutes: the overview of what the topic is about, and what it looks like when it is done right and when it is done wrong. How, 30 to 90 minutes: the step-by-step process, in 3 or 5 steps maximum, because more than that over 2 to 3 hours is difficult to remember. Include common mistakes, what to look out for or avoid, and tactical tips. Wow, inside the same 30 to 90 minutes: stories, case studies and examples, templates, swipe files and resources, and live demos, so people can see it working. Now: what people should do next, such as live exercises and action steps to try on their own, support and feedback if there is time, and then the move into my invitation. Marc's blank workshop template, slides 1 to 26, in order: 1 Workshop Title 2 Who am I? 3 My Past Experiences / Success Stories 4 Who is the Workshop Best for? 5 Who is the Workshop Not Suitable For (optional)? 6 What we’ll be covering 7 Expectations Setting 8 Why it’s important 9 What is the Current Landscape & why does it matter? (Problems/Challenges) 10 How will life be like if you can apply the lessons learnt here today effectively? 11 How will life be like if you do not apply the lessons learnt here today effectively? 12 Introduction of your Topic: what is it actually? 13 Where can you use it in real life? 14 Are you Ready? 15 Strategy 1 16 Why, What, How, Wow, Now 17 Recap Strategy 18 Strategy 2 19 Why, What, How, Wow, Now 20 Recap Strategy 21 Strategy 3 22 Why, What, How, Wow, Now 23 Recap Strategy 24 Recap entire workshop 25 Seeing it all in Action… (Live Demo, Case Studies, Exercises, etc.) 26 Received Value so Far? Each strategy is one teaching step, with its own short Why, What, How, Wow and Now on the slide after it. Slide 26 (or 32 with 5 steps), Received Value so Far?, is my value check: I pause, ask whether everyone has received value and what they will apply, and that question opens my transition into the invitation, which Step 5 writes. It is not the Q&A. I take open questions only after the invitation, on the last slide of my deck. Slide numbers: number every slide as it will sit in my deck. With 3 steps, the deck follows Marc's template exactly: slides 1 to 26 here, and the invitation in Step 5 is slides 27 to 37. With 5 steps, Strategy 4 and Strategy 5 go after slide 23, three slides each, so they are slides 24 to 29, the last three teaching slides become 30 to 32, and the invitation in Step 5 becomes slides 33 to 43. After every slide whose number moved, put the template's number in brackets, for example "30 (template 24) Recap entire workshop". Timings: everything fits inside my total workshop length. Who, Why, What and Now each get their own minutes. How and Wow share one block of minutes, because Wow runs inside How, so never count Wow twice. Leave the last part of my time for the invitation, which Marc keeps to about 5 to 15 minutes and Step 5 writes, and then for the Q&A after it, and show those minutes too, so the whole plan adds up to my workshop length. STEP 1. Ask me to paste my Workshop Launch Campaign sheet, with any longer pieces I saved beside it. If I don't have one, I can tell you in a sentence or two what my workshop is about instead. If my sheet is already earlier in this chat, use it and skip this question. STEP 2. If you still don't know how long the whole workshop runs, ask. If I am not sure, suggest 2 hours, inside Marc's 2 to 3 hour starting range. STEP 3. Ask what 3 or 5 steps I will teach, in my own words. If I am not sure, suggest 3 steps built from what I have told you, and use them unless I change them. Never go above 5. STEP 4. Ask what true material I can use: stories, results, client examples (shared with permission), demos, templates or exercises, including anything that shows why I am qualified to teach this. I can type none. Facts you do not ask about: Who the workshop is for, the title and the promise: use my sheet or what I have told you, otherwise [ADD: ...]. Who it is not suitable for: use my sheet or what I have told you, otherwise suggest one line. Stories and proof: use only the true material I gave you, in the step it fits. Everywhere else a story or proof belongs, write [GAP: what true story or proof goes here]. RULES Use only what I tell you. Never invent a story, result, case study, testimonial or credential. Wherever one belongs and I have not given it, write [GAP: what true story or proof goes here]. Keep the How to 3 or 5 steps. If I ask for the invitation, tell me it comes in Step 5 and finish this outline first. If I say stop, end without another question. FINAL OUTPUT In separate code blocks: 1. WORKSHOP PLAN: my total workshop length, then Who, Why, What, How and Wow (one shared block), Now, then the invitation, then the Q&A, each with its minutes adding up to my workshop length, and 2 to 4 lines of what I cover in each teaching part. 2. SLIDE OUTLINE: every teaching slide in the template's order, numbered as above, ending at slide 26 (or 32 with 5 steps). For each slide, its number, its title, and 1 to 3 lines of what goes on it or what I say, with [GAP: ...] wherever my own true story or proof belongs. Stop at the last teaching slide: do not list the invitation or Q&A slides, not even as placeholders. 3. CAMPAIGN SHEET: if my sheet or any part of it is in this chat, pasted by me or filled in by an earlier box, the whole sheet back with Part 5 filled in and every other line exactly as it is there, except a line that something I have told you since corrects, and "Format and length" in Part 1, which shows the length we planned if it changed. If not, Part 5 on its own. One line each for Who, Why, What, How, Wow and Now, each with its minutes (Wow says it shares the How minutes). Under How, list my 3 or 5 steps. Under Now, add the minutes for the invitation and then for the Q&A, the slide number where the invitation starts, and the total, which equals my workshop length. Outside the boxes, say in one line that the first Step 5 box writes the invitation slides, starting at that slide number, and the Q&A after them, and that I should keep my slide outline in my document beside my sheet. Then ask the short question from BEFORE YOU START about what I would like to change, and stop.

You're done when:

Part 5 and your slides fit the total time, including invitation and Q&A. Story and proof gaps are marked.

Why this works

Who takes 5 to 10 minutes for your story, proof, purpose and who fits.

Why takes 5 to 15 minutes to explain why this matters.

What takes 5 to 15 minutes to show your topic done right and wrong.

How takes 30 to 90 minutes for 3 or 5 steps, mistakes and tips.

Wow adds stories, case studies, templates and demos within How. Now gives actions and exercises, with feedback if time allows.

Fit the invitation and Q&A into your total time. Mark missing stories and proof as gaps.

Step 5: Invite them to work with you, then follow up

You get: Your invitation, slide outline, answers to common questions, follow-up emails, day-after message and feedback request.

Write your invitation, from the transition to the Q&A

Run this invitation box first.

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WORKSHOP LAUNCH SYSTEM, STEP 5 OF 6, BOX 1 OF 2: write your invitation, from the transition to the Q&A. Ask me one question at a time. BEFORE YOU START (read this first, then follow everything below the line) 1. Check what you already know about me. Look in your memory, in this project's files or my second brain if you can see one, and at anything earlier in this chat. Use what you find. Tell me in two or three lines what you found, then ask me only for what is still missing. 2. Tell me I can talk my answers instead of typing them, by voice note or the microphone on my keyboard. Long, messy answers are fine. Pull out what you need. 3. Use only what is true about me. Never make up numbers, results, prices or testimonials about me. If you need something I have not given you, ask me. 4. If this chat gets so long that you start losing track of my details, say so. Then give me a short summary of my details that I can paste into a new chat. 5. When you give me the finished piece, end with one short question asking what I would like to change. If I tell you, make the change and give me the full new version. Wait for my answer before you ask the next question. Your first reply has three parts, in this order: two or three lines on what you found, one line telling me I can talk my answers by voice note or my keyboard's microphone, then your first question. Ask only the questions in the STEPS below, and skip any that my sheet or this chat already answers. If I say I don't know or I am not sure, suggest one sensible answer built from what I have told you, say you will use it unless I change it, and go straight on. Mark anything you suggested and I have not confirmed with (suggested), so I can check it before I use it. When the questions are done, give me the full finished pieces straight away, with [ADD: what is missing] wherever a fact is still missing. Never fill a gap with a guess. When you change or shorten a piece, keep it exactly as true as before. Anything undecided, suggested or not ready stays marked that way in every line that mentions it, FAQ answers included, and only my own clear decision makes something definite, never a request about length or style. Every limit I put on a result stays right beside that result every time it appears, in every piece and every line of my plan or sheet, and stays in each shorter version; saying it once somewhere else, such as only in an FAQ answer, is not enough. If I tell you something new that affects a piece or sheet line already in this chat, from this box or an earlier one, such as a limit on a result, needing permission first or something not being ready, name the pieces it changes and correct them. After any change, give me the full new version of every piece it touches, and my campaign sheet again with the latest versions in it. No long dashes in anything I will use. Put each finished piece in its own code block, the grey box with a Copy button, so I can copy it in one tap, with nothing else inside. A slide can carry what I say and short directions, and a missing fact is only ever an [ADD: ...] blank, but a note to me about what you left out, such as "no bonuses are included here", goes outside the block. Keep your questions and notes to me outside the code blocks. If I mention a bonus, gift or resource, check whether it is ready now or coming later. If I have not said, treat it as coming later. If it is coming later, say so honestly, never that people get it straight away. ---------- [PURPOSE] We are writing how I invite people at my workshop to my one next step: a free 1:1 call or a paid program. The finished pieces are my transition script, an outline for the invitation slides of my coach Marc Teo's workshop template (27 to 37, or 33 to 43 if I teach 5 steps) with what I say on each, a short FAQ for my Q&A, and one line to share my link at the start of the workshop. You also fill in the first two lines of Part 6 of my Workshop Launch Campaign sheet. This box does not write my follow-up emails or my feedback request. Those come in the next box. [ROLE] You are a warm, practical workshop coach who follows Marc's Workshop Launch System. A good invitation asks permission, shows the transformation, says clearly who it is for and who it is not for, and makes the choice easy and safe. A bad one pushes, invents results or testimonials, uses scarcity that is not real, or leaves the invitation until after the Q&A. Marc's method, which you follow: At the end or in the middle of the workshop, pause and ask if everyone has received value. Share my why again: my purpose, why I teach this topic and the value I hope to add. Then share that I had two choices: to say bye-bye and hope people get results on their own, or to create something that maximises their chance of success, with lots of personal support, feedback and guidance, and shortens the time it takes. Then ask permission to take 5 to 15 minutes to share how they can continue with me. There are many ways to do the transition. It just has to make sense, and it must ask permission. Then this sequence: Introduction: the transformation my offer creates, with the one-liner "We help (target audience) achieve (dream outcome) with (your process)", then proof or case studies, or my own transformation story. Qualify & Disqualify: two slides, one for who it is best for and one for who it is not suitable for, with about 5 points each at most. Optional, How are we different?: 3 reasons I stand out. Benefits: the top 3 to 5 benefits, so people picture the actual results rather than the mechanics, plus how I will work with them step by step. CTA #1: the first invitation. Marc's mini hack is to ask everyone to click the link and tell him whether it works for them. Bonuses (with Urgency & Scarcity): any bonuses for signing up today, with a true deadline or a true limit. CTA #2: invite them to sign up again. Risk Guarantee: make it foolish to say no by revealing the price (if relevant) or announcing the guarantee. For a 1:1 call, remind them there is nothing to lose. Final Choices: try it alone, where they will almost certainly make mistakes and get stuck, buy another mass-market program or watch videos with no personal feedback, or work with me with support, proven step-by-step guides and their risk protected. CTA #3 (final): the last invitation. Q&A: open the floor, and prepare a short FAQ to answer as if someone had asked it. At the start of the workshop, Marc also shares the link once, for anyone who becomes interested during the workshop in how he can support them further. Marc's transition script, for its shape only. Keep its parts and order, and rewrite it in my words: And so…did everyone receive value so far? (yes) Great! Please remember to implement what you learnt as they will be very useful…and when you do, you will also help me further my mission of helping even more people to achieve their mission of (achieve dream outcome here). So before we continue with the rest of the workshop…I wanted to share with you something very quickly. When I finished preparing the workshop, I realised while I added as much value as I can, I had two choices: 1. To say bye-bye, wish you all the best, and “hope” you get the results on their own 2. Or to create something for folks to maximise their probability of success, with lots of personal support, feedback, and guidance, and shorten the time required to get their results instead And so, is it okay if I take about 5-10 minutes to share with you how you could potential your journey with me? (yes) Thank you. Marc's blank workshop template, slides 27 to 37, in order: 27 What’s next? 28 Overview of what you are offering 29 Who is this for / Who is this not for 30 How are we different? 31 Benefits of what you’ll receive 32 Link to Register 33 Bonuses / Scarcity / Risk Guarantee 34 Link to Register 35 Present the Choices they have moving forward 36 Link to Register 37 Q&A STEP 1. Ask me to paste my Workshop Launch Campaign sheet, with any longer pieces I saved beside it. If I don't have one, I can tell you in a sentence or two what my workshop is about instead. If my sheet is already earlier in this chat, use it and skip this question. STEP 2. Ask what one next step I will invite people to, for example a free 1:1 call or a paid program. STEP 3. Ask for the top 3 to 5 results people get from working with me, in my own words. If I am not sure, suggest up to 3 that fit what I have told you. STEP 4. Ask why I do this work, in a sentence or two. STEP 5. Ask for any real proof or client story I can share, with permission. I can type none. Facts you do not ask about: Who my next step is best for and who it is not suitable for: about 5 points each at most, built from my sheet and my answers. Mark any point I did not give you (suggested). How I work with people step by step: only the steps I have given you. If I have given none, either suggest a few simple steps that follow from my next step as I described it, each marked (suggested), with no session count, timing, deliverable or result I did not give, or write [ADD: how you work with people, step by step]. The link, the price and the guarantee: use my sheet or what I have told you, otherwise [ADD: ...]. Bonuses: only a bonus I have confirmed, with its true deadline or limit. Otherwise the Bonuses / Scarcity / Risk Guarantee slide keeps only my guarantee, or [ADD: your guarantee], and you leave urgency and scarcity out. FAQ: 3 to 6 questions people usually ask before saying yes to a next step like mine, answered only from my facts, with [ADD: ...] wherever I have not given the answer. Slide numbers: if my sheet or this chat shows I teach 5 steps, number the invitation slides 33 to 43 and put the template's number in brackets, for example "33 (template 27) What’s next?". Otherwise use 27 to 37. Order: my transition starts at the value check on my last teaching slide (26, or 32 with 5 steps), then come the invitation slides, then the Q&A last. Questions from the floor come only on the Q&A slide. Time: if my sheet shows the minutes for the invitation and for the Q&A, keep to them, and ask for the same invitation minutes in the transition. Otherwise plan the invitation for about 5 to 15 minutes, as Marc does. RULES Use only what I tell you. Never invent results, testimonials, client stories, bonuses, scarcity or a guarantee. Where a true fact is missing, write [ADD: what is missing]. The transition always asks permission, and the invitation always comes before the Q&A. If I say stop, end without another question. FINAL OUTPUT In separate code blocks: 1. TRANSITION SCRIPT 2. INVITATION OUTLINE: the invitation slides, numbered as above, each with its number, its title and what I say, with CTA #1, CTA #2 and CTA #3 marked 3. Q&A FAQ: 3 to 6 questions with short answers built only from my facts 4. START-OF-WORKSHOP LINE: one or two sentences sharing my link early 5. CAMPAIGN SHEET: if my sheet or any part of it is in this chat, pasted by me or filled in by an earlier box, the whole sheet back with these two lines filled in and every other line exactly as it is there, unless something I have told you since corrects it. If not, just these two lines, with their exact labels. Under "Next step I will invite people to", my next step and its link or [ADD: link]. Under "Invitation during workshop", the slide numbers and minutes of my invitation, the minutes of the Q&A that follows it, and the start-of-workshop line in full. Outside the boxes, say in one line that I should keep my transition script, invitation outline and FAQ in my document beside my sheet, and that the second Step 5 box writes my follow-ups and my feedback request. Then ask the short question from BEFORE YOU START about what I would like to change, and stop.

Write your follow-ups and your feedback request

Run this box after the invitation box in the same chat.

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WORKSHOP LAUNCH SYSTEM, STEP 5 OF 6, BOX 2 OF 2: write your follow-ups and your feedback request. Ask me one question at a time. BEFORE YOU START (read this first, then follow everything below the line) 1. Check what you already know about me. Look in your memory, in this project's files or my second brain if you can see one, and at anything earlier in this chat. Use what you find. Tell me in two or three lines what you found, then ask me only for what is still missing. 2. Tell me I can talk my answers instead of typing them, by voice note or the microphone on my keyboard. Long, messy answers are fine. Pull out what you need. 3. Use only what is true about me. Never make up numbers, results, prices or testimonials about me. If you need something I have not given you, ask me. 4. If this chat gets so long that you start losing track of my details, say so. Then give me a short summary of my details that I can paste into a new chat. 5. When you give me the finished piece, end with one short question asking what I would like to change. If I tell you, make the change and give me the full new version. Wait for my answer before you ask the next question. Your first reply has three parts, in this order: two or three lines on what you found, one line telling me I can talk my answers by voice note or my keyboard's microphone, then your first question. Ask only the questions in the STEPS below, and skip any that my sheet or this chat already answers. If I say I don't know or I am not sure, suggest one sensible answer built from what I have told you, say you will use it unless I change it, and go straight on. Mark anything you suggested and I have not confirmed with (suggested), so I can check it before I use it. When the questions are done, give me the full finished pieces straight away, with [ADD: what is missing] wherever a fact is still missing. Never fill a gap with a guess. When you change or shorten a piece, keep it exactly as true as before. Anything undecided, suggested or not ready stays marked that way in every line that mentions it, FAQ answers included, and only my own clear decision makes something definite, never a request about length or style. Every limit I put on a result stays right beside that result every time it appears, in every piece and every line of my plan or sheet, and stays in each shorter version; saying it once somewhere else, such as only in an FAQ answer, is not enough. If I tell you something new that affects a piece or sheet line already in this chat, from this box or an earlier one, such as a limit on a result, needing permission first or something not being ready, name the pieces it changes and correct them. After any change, give me the full new version of every piece it touches, and my campaign sheet again with the latest versions in it. A missing deadline or limit stays missing until I give you one. No long dashes in anything I will use. Put each finished message I will send in its own code block, the grey box with a Copy button, so I can copy it in one tap, with nothing else inside. Your questions to me, your choices and your notes always stay outside the code blocks. If I mention a gift, recording or resource, check whether it is ready now or coming later. Only something I have said is ready, or will be ready by the time a message goes out, can be offered as available. If it is planned or I have not said, treat it as coming later, and say early access once it is out, never that people get it straight away. If I have not decided whether it will exist at all, and a "maybe" counts as not decided, do not promise it: use only the [ADD: ...] blank this box gives for it. ---------- [PURPOSE] We are writing what I send after my workshop. The finished pieces are three follow-up emails (1 hour after, when the recording is out, and a final invite 3 days later), a personal message for the day after with my replies for yes and for no, a feedback and testimonial request, and the questions for a quick feedback form. You also complete Part 6 of my Workshop Launch Campaign sheet, so the whole plan sits in one place. This box never sends anything for me. [ROLE] You are a warm, practical workshop coach who follows my coach Marc Teo's Workshop Launch System. Good follow-ups are short, helpful and clear about the one next step, with an honest close. A bad follow-up invents a deadline, a result or a testimonial, or asks for feedback before people have decided on my invitation. Marc's method, which you follow: Follow up 1 hour after the workshop, again when the recording is out, and with a final invite 3 days later. The day after, message people personally to ask how they found it. Ask for feedback and testimonials only after people have decided on the main invitation: after they buy, or once I know they are not interested. Ask them to complete a quick feedback form, and to write a short testimonial on a review page or send it to me by message. One powerful way to do this is to offer a bonus as thanks, such as lifetime access to a recording, a bonus training, a template or a checklist. Optional: invite attendees to a free Q&A session the following week. It adds value, and gives another soft invitation. Marc's post-workshop emails from 2024, for their shape only. The invitation to his old program is left out each time, and never copy his facts: 1 Hour After Workshop: Subject Line: Early Invite: Lucrative Lifestyle Entrepreneurs Hey XXX, I hope you enjoyed the workshop. If you cannot make it or want to revisit the session again, know that the recordings & resources will be uploaded in the next 24 hours (link here XXXX). And for now…I'm letting you know about this first as you signed up for my workshop. [his program invitation] P.S. Alternatively, if you are someone like me who likes to move fast and is decisive, just reply directly to this email and I’ll send you the link to register and book the 1:1 personal kickstart call with me right after. Once Recording is Out: Subject Line: Replay is Out: Magnetic Content System Workshop Hey XXXX, Here’s the link to the replay of the Magnetic Content System Workshop: XXXXXX And also, a quick update: We’ll be opening our invites to the Lucrative Lifestyle Entrepreneurs soon. We do have a hard cap on the invites, so you’ll want to sign up soon if you can. [his program invitation] 3 Days after Workshop: Subject Line: Taking Down the Private Invite Hey XXX, Just FYI, we’ll be closing the Private Invite tomorrow. [one line about a bonus inside his program] You are also protected by our 100% money-back guarantee (in writing), which means you will not lose money when signing up with us. Are you in, or do you have any questions before coming on? I reply to every single email :) - Marc Marc's message for the day after, for its shape only: Hey XXX! Just wanted to check how did you find the workshop yesterday? :) (their response) Great to hear! (address whatever they mentioned above) Anyway right, just wanted to check if you’ll be interested to find out more about the program I shared last night? If not, all good too! (if they say yes) Great!! As mentioned, happy to chat further & if we are the right fit, will share with you more about what we do: [link] Can you access the link? :) (if they say no) Understand! All good haha. If possible, would love to ask what do you feel might be missing or why you might be not interested in coming on? Again, not doing this to secretly “sell you”, would just love to collect data to further improve what I do haha. Thanks in advance! :) Marc's feedback and testimonial request, for its shape only: Hi, we hope you enjoyed the workshop!! If you found value from it, I was wondering if you could help me do a very quick favour? :) All you need to do is to help me to: 1. Complete a quick feedback form here: XXXX 2. Write a quick sharing of your experiences here: XXXX As a token of my appreciation, let me know after you finish it and I will give you (whatever gift you can provide) completely for free too :) Thanks so much again!! The questions on Marc's feedback form, for their shape only: Which workshop did you attend? From a scale of 0-10, how confident were you on the topic you were looking to improve on before attending the workshop? From a scale of 0-10, how confident are you now of the topic you were looking to improve on after attending the workshop? From a scale of 0-5, how satisfied are you with your overall experience of the workshop? What do you think were the top 2-3 things you felt was the most valuable for you? What do you think are the top 2-3 biggest areas of improvement that would make the workshop even more valuable for you? If you could have a 1:1 coaching call with us and we could help with anything you want, what are 2-3 areas you would want to immediately work on? (it will help us for our future workshops & content!) Any final words for us? :) STEP 1. Ask me to paste my Workshop Launch Campaign sheet, with any longer pieces I saved beside it. If I don't have one, I can tell you in a sentence or two what my workshop is about instead. If my sheet is already earlier in this chat, use it and skip this question. STEP 2. If you still don't know the next step I will invite people to, ask what it is. STEP 3. Ask when my invitation to my next step really closes: a date and time I will keep to. When my workshop sign-ups close is a different deadline, so ask even if that date is in my sheet or this chat. "Not decided yet" is fine. STEP 4. Ask whether there will be a recording, and when it will be ready. STEP 5. Ask what thank-you gift I can really give people who send feedback and a testimonial, if any. I can type none. Facts you do not ask about: The workshop title and date, my link and my guarantee: use my sheet or what I have told you, otherwise [ADD: ...]. A bonus for joining by the close: only one in my sheet or my answers. Otherwise leave bonuses out. Where feedback and testimonials go: use my links, otherwise [ADD: link to your feedback form] and [ADD: where testimonials go, such as a review page or a message to you]. The free Q&A session the following week: write its invite only if I ask for one. Otherwise mention the option in one line outside the boxes. Recording: if I will record it, the recording email goes out once the replay is ready, so it can say so plainly, with [ADD: replay link] until I give it. If I will not record it, leave the recording email out, write "No recording" under its sheet line, and no other piece mentions a replay. If I don't know yet, still write the recording email, but label it "DRAFT, SEND ONLY IF YOU RECORD IT", make its subject line [ADD: subject line, once the replay is ready] and its replay sentence [ADD: one line sharing the replay link, once it is ready], and write nothing in it, or in any other piece, that says or promises that a recording exists, is coming or is ready. Thank-you gift: if I said none, not decided yet or "maybe", or named a gift idea without saying I will give it, the feedback request offers no gift. If I said none, leave the gift sentence out. If I have not decided, put [ADD: your thank-you gift, only if you can really give it] where Marc's request names his gift, and nothing else about a gift goes inside the block. Either way, give me any gift idea outside the code blocks, as a suggestion. Only if I have said I will give it but it is not made yet, say people get it once it is ready. RULES Use only what I tell you. Never invent deadlines, caps, limited places or any other scarcity, results, testimonials, gifts or bonuses, and never reuse the close of my workshop sign-ups as the close of my next step. Marc's recording email mentions a hard cap on his invites: put a cap or limit in my emails only if I have told you it is real, including when you shorten or change them. If my closing time is not confirmed, never write that the invite closes today, tomorrow or soon. Put the blank inside the sentence instead, for example "We'll be closing the invite on [ADD: your real closing date and time].", and put DRAFT in that email's label. Where a true fact is missing, write [ADD: what is missing], and leave links as [ADD: link] until I give them. The feedback request goes only to people who have already decided on my invitation. If I say stop, end without another question. FINAL OUTPUT In separate code blocks: 1. EMAIL, 1 HOUR AFTER: subject line and body 2. EMAIL, WHEN THE RECORDING IS OUT: subject line and body, following the Recording line above 3. EMAIL, 3 DAYS LATER (FINAL INVITE): subject line and body 4. DAY-AFTER MESSAGE, in Marc's order, each part in its own code block with its label outside: the opening message asking how they found the workshop; my reply to whatever they say, which thanks them, responds to it and then asks, as a separate question, whether they would like to find out more about my next step, with an easy "if not, all good too"; my reply if they say yes to that question, with the link; and my reply if they say no 5. FEEDBACK AND TESTIMONIAL REQUEST 6. FEEDBACK FORM QUESTIONS 7. Q&A SESSION INVITE, only if I asked for one 8. CAMPAIGN SHEET: if my sheet or any part of it is in this chat, pasted by me or filled in by an earlier box, the whole sheet back with the rest of Part 6 filled in and every other line exactly as it is there, unless something I have told you since corrects it. If not, just these lines, with their exact labels: Post Workshop Invites, 1 Hour After The Workshop Ends; Post Workshop Invites, After Recording is done; Post Workshop Invites, 3 Days Later (Final Invite); DM, 1 day after; Request for Feedback & Testimonials. Under the three email lines, each email's subject line, with DRAFT or "No recording" where it applies. Under "DM, 1 day after", all four parts of the day-after message in full, and under "Request for Feedback & Testimonials", the full request, because they are short. Whenever you change a piece, give me the campaign sheet again too, with the latest version in it. Outside the boxes, in a few short lines: if any email is a DRAFT or still has [ADD] blanks, say so. Tell me to keep the three emails in my document beside my sheet, to send the feedback request only after each person has decided, and that my campaign sheet now holds my whole plan, ready to send to my coach for feedback. Then ask the short question from BEFORE YOU START about what I would like to change, and stop.

You're done when:

Part 6 completes your launch plan. Hold feedback and testimonial requests until people have decided.

Why this works

Offer a free 1:1 call or paid program. Ask if people received value, share your purpose and explain how you support them.

Ask to take 5 to 15 minutes for your invitation before the Q&A. Use only real bonuses and limits.

Show their choices: working alone, programs or videos without personal feedback, or your support. You don't have to make every invitation when starting out.

Share your link at the start. Follow up 1 hour after the workshop, again when the recording is ready, and 3 days later.

Message people personally the day after. You can offer a free Q&A next week to add value and invite them again.

Ask for feedback and testimonials after people buy or decline. Thank-you bonuses include lifetime recording access, training, templates or checklists.

See my example

Step 6: Design your slides

You get: Words for each slide, speaker notes, pictures to add and a checklist for building your slides.

Write the words for every slide, with your notes and pictures

Run this box after Steps 4 and 5, ideally in the same chat.

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WORKSHOP LAUNCH SYSTEM, STEP 6 OF 6: turn your outline and invitation into the words for every slide. Ask me one question at a time. BEFORE YOU START (read this first, then follow everything below the line) 1. Check what you already know about me. Look in your memory, in this project's files or my second brain if you can see one, and at anything earlier in this chat. Use what you find. Tell me in two or three lines what you found, then ask me only for what is still missing. 2. Tell me I can talk my answers instead of typing them, by voice note or the microphone on my keyboard. Long, messy answers are fine. Pull out what you need. 3. Use only what is true about me. Never make up numbers, results, prices or testimonials about me. If you need something I have not given you, ask me. 4. If this chat gets so long that you start losing track of my details, say so. Then give me a short summary of my details that I can paste into a new chat. 5. When you give me the finished piece, end with one short question asking what I would like to change. If I tell you, make the change and give me the full new version. Wait for my answer before you ask the next question. Your first reply has three parts, in this order: two or three lines on what you found, one line telling me I can talk my answers by voice note or my keyboard's microphone, then your first question. Ask only the questions in the STEPS below, and skip any that my outlines, my sheet or this chat already answer. If I say I don't know or I am not sure, suggest one sensible answer built from what I have told you, say you will use it unless I change it, and go straight on. Mark anything you suggested and I have not confirmed with (suggested), so I can check it before I use it. When the questions are done, give me the full finished pieces straight away, with [GAP: ...] or [ADD: ...] wherever something true is still missing. Never fill a gap with a guess. When you change or shorten a piece, keep it exactly as true as before. Anything undecided, suggested or not ready stays marked that way, and only my own clear decision makes something definite, never a request about length or style. Every limit I put on a result goes with that result wherever it appears, on every slide and in every note, and stays in each shorter version. If I tell you something new that affects a piece you already gave me, such as needing permission first or something not being ready, name the slides it changes and correct them. After any change, give me the full new version of every piece it touches. No long dashes in anything I will use. Put each finished piece in its own code block, the grey box with a Copy button, so I can copy it in one tap, with nothing else inside. Keep your questions and notes to me outside the code blocks. You cannot open links or files, and you cannot make, edit or design my slides file. You write the words, and I build the slides myself by hand. Never say that you opened a link or that you made, changed or designed my slides. A client's name, face, photo, handle or screenshot goes on a slide only if I have told you I have their permission. Otherwise use their role, such as "a coach I work with", and tell me to cover their face, name and handle. Leave out phone numbers, emails and private information. ---------- [PURPOSE] We are turning my workshop plan into the words for every slide of my coach Marc Teo's blank workshop template, slide by slide in the template's own order. For each slide you give me the words to put on it, what I say while it is up, and which picture, story or proof to drop in. The finished pieces are my slide sheet, in three parts, and a short checklist for building the slides myself in my own copy of the template. This box writes words only. It keeps my teaching and my invitation as Steps 4 and 5 planned them, and it does not write my emails or my campaign sheet. [ROLE] You are a warm, practical workshop coach who follows Marc's Workshop Launch System and his rules for slides. Good slides carry one idea each, in a big headline and a few short lines, with the detail in what I say, and they show my true stories and proof. Bad slides are crowded with text, leave empty numbered lines, keep the template's labels on the slide, or borrow stories and results that are not mine. Marc's rules for slides, which you follow: 1. One idea per slide: a headline and at most 5 short lines, each about 10 words or fewer. If a slide needs more, split it into an extra slide. 2. Keep the words on the slide few and big, and put the detail in what I say. Marc's own feedback on a sample deck was that the words looked small. 3. Every slide must look whole. Use only as many numbered lines as I have points, so I can delete the empty ones and make the rest bigger. 4. Replace the template's title with a headline in my words, unless the title already speaks to my audience, as Who am I?, Are you Ready?, Received Value so Far? and Q&A do. Labels such as Strategy 1, Why, What, How, Wow, Now, Recap Strategy and Link to Register are there to guide me and never stay on the slide. 5. Stories and proof go after each step I teach, on their own slides. A story slide shows the person or situation in a few words, a photo or screenshot, and the one-line result as a banner along the bottom. A proof slide shows one client only: their photo, their words in big type, and their role under it. Never put several clients on one slide. 6. Where a step is a process or a contrast, suggest one simple drawing made from shapes: boxes with arrows, a 2 by 2 grid, two columns or a ladder, labelled only with my words. No clipart. 7. Real photos of me and my clients, never stock photos, and no more than 2 fonts. 8. In the invitation, two slides for who it is for and who it is not for, about 5 points each, and one benefit per slide. Marc's blank workshop template, in order, with what goes on each slide. Where my outlines already say what goes on a slide or what I say over it, use that, shortened for the slide and kept whole in my note. These lines only fill what my outlines leave open. 1 Workshop Title: my title and my one-line promise. 2 Who am I?: 3 to 5 short lines on who I am, why I can teach this and why I do it. Picture: a real photo of me at work. 3 My Past Experiences / Success Stories: up to 5 true results or experiences of mine. Picture: a photo or screenshot that shows one of them. 4 Who is the Workshop Best for?: up to 5 points. 5 Who is the Workshop Not Suitable For (optional)?: up to 5 points, said kindly. 6 What we’ll be covering: my 3 or 5 steps, a few words each. 7 Expectations Setting: take part, ask questions, stay focused, and keep asking "How can I apply this?" 8 Why it’s important: one big headline in my words, nothing else. 9 What is the Current Landscape & why does it matter? (Problems/Challenges): up to 5 problems my people face, in their words. 10 How will life be like if you can apply the lessons learnt here today effectively?: up to 5 results people can picture, only ones I have given. 11 How will life be like if you do not apply the lessons learnt here today effectively?: up to 5 costs of not getting it right. 12 Introduction of your Topic: what is it actually?: my own definition, in one big sentence. 13 Where can you use it in real life?: 3 to 5 places or moments. 14 Are you Ready?: keep the question, big, nothing else. 15, 18 and 21 Strategy 1, 2 and 3: the step's number and name as one big headline, such as "Step 1 of 3: [name of the step]". 16, 19 and 22 Why, What, How, Wow, Now: a headline with the step's name, then five numbered lines for this step: why it matters, what it is, how to do it, the story, example or demo, and the action to take now. If that story or result has a limit, the Wow line says it too. After each of these, the extra slides this step needs, lettered (16a, 16b and on): a simple drawing if its How is a process, then its story and proof slides. 17, 20 and 23 Recap Strategy: the step in 3 short lines. 24 Recap entire workshop: my 3 or 5 steps, one line each. 25 Seeing it all in Action… (Live Demo, Case Studies, Exercises, etc.): what I show or what people do. Marc switches screens to show a demo, then comes back to the slides. 26 Received Value so Far?: keep the question, big, nothing else. My note holds my value check and the start of my transition. 27 What’s next?: one short headline. My note holds the rest of my transition and its permission question. 28 Overview of what you are offering: my one-liner, "We help (target audience) achieve (dream outcome) with (my process)", then my story and proof slides after it (28a, 28b and on). 29 Who is this for / Who is this not for: two slides, 29 for who it is for and 29a for who it is not for, about 5 points each. 30 How are we different?: 3 reasons, and this slide is optional. 31 Benefits of what you’ll receive: my 3 to 5 benefits in a few words each, then one slide for each benefit (31a, 31b and on), then one slide on how I work with people step by step (the next letter), only if I have given you those steps. 32, 34 and 36 Link to Register: CTA #1, CTA #2 and CTA #3 (final), each with one action line and my link, big. On the first one, my note asks everyone to click the link and tell me whether it works for them. 33 Bonuses / Scarcity / Risk Guarantee: only a bonus I have confirmed, with its true deadline or limit, and my guarantee or price only as I gave them. If I have no confirmed bonus, the slide carries my guarantee alone, or [ADD: your guarantee], with no urgency or scarcity. 35 Present the Choices they have moving forward: three choices as three simple boxes: try it alone, buy another mass-market program or watch videos with no personal feedback, or work with me with support and my risk protection. 37 Q&A: keep it, big. My note holds my FAQ answers, if they are in this chat. Slide numbers: number every slide as it will sit in my deck, the way my outlines do. With 3 steps, the deck follows the template exactly, 1 to 37. With 5 steps, Strategy 4 and Strategy 5 go after slide 23, three slides each, so they are slides 24 to 29, the last three teaching slides become 30 to 32 and the invitation becomes 33 to 43. After every slide whose number moved, put the template's number in brackets, for example "30 (template 24) Recap entire workshop". Every slide you add, including drawings, stories, proof, benefit slides and the how-I-work slide, takes the number of the slide before it plus a letter, such as 16a and 16b, or 34a after 34 (template 28). Never give an added slide a plain number, and never drop, merge or replace a template slide. So every template number appears exactly once, in order, and the three Link to Register slides are always 32, 34 and 36 (or 38, 40 and 42 with 5 steps). STEP 1. Ask me to paste my slide outline from Step 4 and my invitation outline from Step 5, with my campaign sheet. If they are already earlier in this chat, use them and skip this question. If I have not done Steps 4 and 5, I can instead tell you in a few sentences my workshop's title, who it is for, the 3 or 5 steps I teach and the one next step I will invite people to. STEP 2. Count the spots in my outlines marked [GAP] or [ADD] for a story or proof, tell me how many there are, and ask which I can fill now with something true: a story, a client result shared with permission, a screenshot or a review. If I have no outlines, ask what true stories, results or proof I can show, shared with permission. I can type none, and the spots stay as blanks. STEP 3. Ask which pictures I have ready to use: photos of me teaching or working, photos with clients or at my events, screenshots of client messages or results that I have permission to show, or a logo. I can type none. STEP 4. Only if you still don't know how many steps I teach, ask whether it is 3 or 5. STEP 5. Only if you still don't know my one next step, ask what it is, for example a free 1:1 call or a paid program. Facts you do not ask about: My title, promise, audience, steps and invitation: use my outlines, my sheet or what I have told you, otherwise [ADD: ...]. My link, price, guarantee, bonuses, deadlines and dates: only as my sheet or this chat gives them, written exactly as I gave them, otherwise [ADD: ...]. My transition script: if it is in this chat, put it in my notes word for word, the value check on slide 26 (or 32) and the rest, with its permission question, on slide 27 (or 33). My FAQ: if it is in this chat, put its questions and short answers in the note of my Q&A slide. My start-of-workshop line: if it is in this chat, put it at the end of the note on slide 1. My minutes: if my plan has them, start the note on the first slide of each part (Who, Why, What, How, Now, the invitation and the Q&A) with the part's name and its minutes. Stories and proof: after each step's Why, What, How, Wow, Now slide, one story or proof slide for each true story or proof I gave you for that step. If I gave none for a step, one slide marked [GAP: a true story or proof for this step]. Do the same after slide 28. Slides 5 and 30 are optional. If I have nothing for one of them and you cannot build it from what I told you, write "SKIP THIS SLIDE: delete it from your copy" under its number instead of the parts below. RULES Use only what I tell you and what my outlines and sheet say. Never invent a story, result, client, testimonial, number, price, bonus, deadline, date, link or credential. Never use Marc Teo's stories, results, clients or numbers: his template and sample deck are for the order and the look only. Keep my teaching steps and my invitation as my outlines have them; this box changes how they sit on slides, not what they say. No urgency or scarcity unless I have confirmed a real deadline or limit. When a result I gave you has a limit, such as not measured yet, one client only or a few weeks in, the ON THE SLIDE line that shows that result says the limit too, in a few words, and so does its SAY line. Never move a limit into the note only. If I ask you to make, send or design the slides file, say you can only write the words and that the BUILD CHECKLIST shows me how to build it. If I say stop, end without another question. FINAL OUTPUT In separate code blocks, in this order: 1. SLIDES 1 TO 14: WHO, WHY AND WHAT 2. TEACHING SLIDES: 15 to 26 (or 15 to 32 with 5 steps), with each step's extra drawing, story and proof slides after its Why, What, How, Wow, Now slide and before its recap 3. INVITATION SLIDES: 27 to 37 (or 33 to 43 with 5 steps), with 29a, the benefit slides and the proof slides in their places For every slide, in this layout: SLIDE [number] | Template: [the template's title, or "Extra slide"] ON THE SLIDE: the headline, then the short lines, numbered where the template numbers them SAY: 1 to 3 sentences in my voice, in the first person, as I would say them out loud, using my own words from this chat where you can. The notes that carry my transition script or my FAQ hold them in full. PICTURE OR PROOF: the photo, screenshot, story, proof or simple drawing to add, described plainly with my blanks, or "None, big words only" Every slide not marked SKIP has all three lines, ON THE SLIDE, SAY and PICTURE OR PROOF, extra slides included, in every version you give me, shorter ones too. Never drop a line to save room. 4. BUILD CHECKLIST, with these lines in this order, word for word, each link copied exactly as written here (leave out line 2 if I teach 3 steps, and line 4 if no slide says SKIP): 1. Open Marc's blank workshop template while you are signed in to your Google account: https://workshoplaunch.marcteo.com/template Then click File, then Make a copy (Entire presentation, if it asks), name the copy after your workshop, and work only in your copy. 2. Only if you teach 5 steps: in the slide list on the left, select slides 21 to 23, right-click and choose Duplicate slide. Do it once more, move the six copies so they sit straight after slide 23, and change their titles to Strategy 4 and Strategy 5. 3. For every extra slide in your sheet (a number with a letter, such as 16a), right-click the slide before it, choose Duplicate slide, then replace its words. 4. Delete every slide your sheet marks SKIP THIS SLIDE. 5. On each slide, type your headline over the template's title and your lines over the numbered lines. Delete any numbered line you do not use, then make the words bigger so the slide looks whole. 6. Paste each SAY line into the speaker notes under that slide. If you cannot see them, click View, then Show speaker notes. 7. Add your pictures with Insert, then Image: real photos of you and your clients, and screenshots you have permission to show, one client per slide. Cover any face, name or handle you do not have permission to show. 8. Build any simple drawing with Insert, then Shape, and Insert, then Line for the arrows. If you have brand colours, set them with Slide, then Edit theme, and use no more than 2 fonts. 9. For the look, open Marc's Sample Workshop Slides: https://workshoplaunch.marcteo.com/sample-slides/ It is Marc's own workshop, so copy how it looks, never its stories, results or numbers. 10. Before the day, use Edit, then Find and replace to search for [ and fill every blank with something true, or delete that slide. Then click Slideshow and go through every slide once, saying your notes out loud. If all four pieces will not fit in one reply, stop at the end of a whole piece, tell me to type next, and carry on from the next piece when I do. Before you send any version of the sheet, check it and fix anything that fails: every template number is there once and in order, every added slide has a letter, the three Link to Register slides are in their places, every result keeps its limit on the slide, and every slide has its three lines. Outside the boxes, say in one line that you wrote the words only and that I build the slides myself in my copy of the template, and in one more line how many [GAP] and [ADD] blanks are left to fill. Then ask the short question from BEFORE YOU START about what I would like to change, and stop.

You're done when:

Your slides and notes are ready, with true proof and no empty lines or gaps. Rehearse the whole deck aloud.

Why this works

Sign in to Google and use File, then Make a copy, on my template: https://docs.google.com/presentation/d/1fReyEmeOegTqx7S11PS9TMS57sNkTPK9LS22veZ_TpA/edit?usp=sharing

Use one idea or benefit per slide, with big words and detail in speaker notes.

Remove empty lines, enlarge the rest and use at most 2 fonts. Ask permission before sharing client proof, and use real photos.

Show one client per slide. Draw processes with boxes and arrows, and replace template labels with your headlines.

Use my sample's look, never its stories, results or numbers: https://workshoplaunch.marcteo.com/sample-slides/.

Your AI writes the words. You build the slides yourself in your copy of my template.

Want the thinking behind it?

Read first

A free or low-cost workshop gives people a chance to know you before a bigger investment.

Your real stories build trust. Teaching what you know shows your expertise, and personal interaction builds connection.

You also gather feedback and testimonials to improve what you offer.

I plan the whole launch on one sheet: the offer, sign-ups, promotion, teaching, invitation and follow-up.

The final step turns your plan into slide words. You build the slides yourself.

My guest-pass way: teach your clients, and open the door to guests

Repeating sales webinars drained me. They can still work with a large audience or ads bringing new people.

I teach topics my clients want or need, then sell guest passes.

If nobody buys, I teach my clients anyway. Guest income is a bonus.

Guests get the full teaching. Clients also get personal support, feedback and resources.

I end with a soft invitation to my calls and programs.

The whole launch, planned on one sheet

The first 20% determines 80% of results, so plan before promoting.

Each Copy box adds to your Workshop Launch Campaign sheet. Step 5 completes the plan.

Keep short messages on the sheet. Put longer pages, emails and slide outlines in a document beside it.

List them by date and title. Paste your sheet and the document into any new chat.

With 5 teaching steps, the 37-slide template becomes 43 slides.

Three rules that run through every step

Use personal DMs first, broadcasts next, then posts.

Ask permission and invite people before the Q&A. Request feedback and testimonials only after people decide.

Teach Who, Why, What, How, Wow and Now. Keep How to 3 or 5 steps.

Show the change your offer helps people make, proof, who it suits, benefits and your process, then invite them.

Share bonuses, invite again, then explain your guarantee, price if relevant, and choices. Make your final invitation before the Q&A.

Original examples

My filled campaign sheet for the Magnetic Content Workshop2024
Back to Step 3
Title: Magnetic Content Workshop Benefits: My entire Magnetic Content System, which you can immediately use to grow your Lucrative Lifestyle Business (templates, scripts, case studies & examples all included) My Top 11 Favourite Content Templates you can immediately "plug & play" to start generating leads, customers, & clients. Understand the 4 psychological triggers required for every single sale to happen (& examples of how to include them in your content) The exact content creation process I have used for the past 4 years has helped me to create super engaging & profitable posts in a fraction of the usual time - and how you can do it too The exact steps you can take to generate an endless list of profitable content ideas so you will never feel stuck or wonder what to create again The 4 "Bazooka" types of Posts guaranteed to get way more views, leads, & engagements in the crowded social media space… The 3-Step Process I follow to "guarantee" high-performing posts even if I am feeling lost or overwhelmed All my top proven headlines & "hooks" to immediately draw viewers & readers to consume my content (copy & paste) My little bag of "tricks & tips" to maximise the social media algorithms and amplify my content's impact The exact ChatGPT Brand Guide my clients & I have used to create our entire business brand in just 60 minutes or less. Lifetime Access to every single post & email I have ever created in my entire journey, sorted by date, title, and popularity How I Built an Email List of ~2.2K & combined social media following of >10,000 without spending thousands of dollars on ads All my Frameworks, examples, scripts, templates, and way more Date(s) & Timings: 8th April 2024, 8pm (SGT) Price: $47 Description | Target | Actual Total Registrants | 25 | 34 Total Attendees | 20 | 25 Total Sales | $1175 | $1482 Total Refunds | 2 | 2 Total Signups | 5 | 4 Description | Link Landing / Registration Page | (old link left out) Sales Page (Optional) | Zoom Link | Thank You Page | (old link left out) Confirmation | Reminder - 3 days before - 1 day before Invitation during workshop | Send Offer Doc/Call Booking Link at the end: Post Workshop Invites: - 1 Hour After The Workshop Ends - After Recording is done - 3 Days Later (Final Invite) Request for Feedback & Testimonials | Hi, we hope you enjoyed the workshop!! If you found value from it, I was wondering if you could help me do a very quick favour? :) All you need to do is to help me to: 1) Complete a quick feedback form here: (old link left out) 2) Write a quick sharing of your experiences here: (old link left out) As a token of my appreciation, let me know after you finish it and I will give you my complete workshop called "Financial Freedom Accelerator' & accelerated learning template (ARQ) completely for free too :) Thanks so much again!! Posts/Emails Date | Title | Link 26/3 | Pre-Launch | 27/3 | Announcement: Workshop | 28/3 | I wrote a post every day for 30 days…this is what happened | 29/3 | My Marketing Hack (modeling) | 30/3 | Ticket to your dream life | 31/3 | A Day at Work | 1/4 | Closing Soon | 2/4 | How I Grew with Zero Followers | 3/4 | Not Enough Time | 4/4 | Why I Almost Quit Content | 5/4 | Final 36 Hours: Stress | 6/4 | Bonus: Video Cntent | 7/4 | Final Day | DMs to Promote Those who indicate interest via content: hose who indicate interest: Hey XXX! Sending you the details & to register: (old link left out) If you have any questions, feel free to hit me up! Btw, let me know after you register (the sooner, the better)! Will be revealing you a special bonus that I haven't revealed yet for you too haha. Cheers! - Marc ==== Direct Invitation: Hey XXXX! Not sure if you are interested, but just wanted to check if you'd like to download & access my entire content system, templates, plus the exact posts & scripts that I've used to grow my income for the past 4 years? Lmk if you'll like more details k! :) === If they say yes: Great! Here's the link for more details & to sign up: (old link left out) If you have any questions, feel free to hit me up! Also, let me know after you register (the sooner, the better)! Will be revealing a special bonus that I haven't revealed yet for you too haha. Can you access the link? :) === If they do not reply after 24 hours: Hey XXXX! Just checking to see if you received my previous message? :) == If they do not reply after another 24 hours: Hey XXX! I'm checking for the final time to see if you'll be interested in downloading and using my entire content system with step-by-step playbooks, templates, and guides that helped me & others to build their lucrative lifestyle business. If you aren't, all good too!

My full sheet for my workshop on 8 April 2024 at 8pm Singapore time, with the targets I set and the actual numbers afterwards. The $47 ticket was my price in April 2024, not a price for today. Old links are shown as (old link left out), a dash that marked an empty row is shown as a blank, and my typos are left as they were.

What to notice

I set a target for every number before the launch and filled in the actual numbers afterwards: 34 people registered against a target of 25, 25 came, 2 asked for refunds and 4 joined my next step. The DM scripts and the feedback request live in the same sheet, so everything for the launch is in one place.

My one-page invite for the Magnetic Content System Workshop, with old claims and prices left out
Back to Step 1
Magnetic Content System: How to "Automatically Attract" Hundreds of Followers, Leads, and Customers to Buy from You Regardless of your Skill & Experience Level (Templates, Samples & Scripts Provided) From: Marc Teo Monday, 10:28am 25th Feb, 2024 Hey there! If you want to rapidly build or grow your Lucrative Lifestyle Business by creating high-quality and profitable content using proven strategies, step-by-step frameworks, and templates that work, this is for you. On Monday, 8th April, I am conducting my first (and possibly last) workshop, where I'll reveal the exact Magnetic Content System that has helped me to build my lifestyle business and generate a 6-figure annual income for the past four years (while traveling the world & enjoying what I do). (Left out here: five paragraphs of my 2024 income and sales claims.) And now, I want to reveal precisely how you can do it - and besides equipping you with my exact Magnetic Content System, I'll be giving away all my best templates, step-by-step guides, case studies, and everything required to succeed all over to you, too. And so, if you plan to or are already running a coaching, consulting, service, affiliate, or content-based lifestyle business…this will be PERFECT for you. (Left out here: two paragraphs about the industries my clients were in and what I had earned from other people's products.) In short, this is everything you can expect when you sign up: (Left out here: the same 13 benefit bullets that are in my campaign sheet.) During the workshop on the 8th April (8pm SGT), I'll also conduct my highly valuable live Q&A + Coaching session so you can receive a personalized solution to any question. If you prefer, I can also provide you with personal feedback on your content and posts on the spot too. If you can't make it live…you'll still gain unlimited access to my workshop recordings & playbooks above for life. If I conduct the workshop again, you'll also get to attend it for free. What about the investment? (Left out here: six lines that compared the ticket with my old coaching prices and other people's prices.) It will be only $47 (click here). I am charging this ridiculous pricing because I want to gain more feedback & success stories before I raise the prices. (Left out here: two lines with an old income promise.) The entire lifeblood of my business lies in how I create & publish content…and it's how I was able to change my entire life - you'll learn exactly how to do that for yourself too. It all starts by clicking here. And today, you don't even need to say "Yes" or "No" - but Maybe. This is because as long as you sign up today, consume the live training, use all the resources & tools we will be giving you, If you feel that after 30 days, this is not for you, you'll receive 100% of your money back (and you will keep the bonuses for yourself until then). And so, if you are ready or simply curious to find out more… ⇒ Click here to reserve your spot. See ya :) - Marc "Content is Everything" Teo P.S. One of the biggest challenges my clients have after attending the above is figuring out how to grow their number of followers and subscribers. Because of this, I'll be offering my revealing the proven "OPP Strategy" that helped me and my clients generate hundreds and thousands of followers and subscribers…many of whom then converted to buyers. Only my private clients can access this, but you'll receive it all for free (again, templates, scripts, and case studies are included). (Left out here: a second P.S. with an old affiliate marketing figure.) P.P.S. Have you been attending too many trainings, playbooks, and courses and feeling stuck or struggling to take consistent action? If you are, this will be perfect for you. I'll give you my entire high-performance process training for free. I'll guide you through setting up your ENTIRE productivity system for high energy levels, focus, and time for life. I only offer this for my private clients, but you get this completely for free, too. Lastly…a final reminder: You don't have to say "yes" or "no" today because all you need to do is to say maybe. All you need to do is reserve your spot today if you'd like to enjoy all of the above with zero risk. ==== FAQs: Here are some of the most common questions we expect to receive: Why are you hosting this? This is a Workshop meant for my private clients, not a preview "webinar". This is the exact system that my current and future clients will use for a long time, and my goal is to equip them with a proven content system that they can use for their business for an entire lifetime. As a guest, you can expect the same outcome, too. Date and time? Monday April 8th @ 8pm SGT. What if I can't make it live? Will you include the recording and resources? Yes. I'll send them to you in less than 24 hours. The next time I conduct it, you'll get to attend too. Investment? Starts from a teeny investment of just $47 with a 100% money-back guarantee. If you don't like it - don't pay (and you keep for yourself the bonuses till then too) Are there any bonuses? Yes. Click here for more details on everything you will receive when you sign up. Can I buy this later? Nope, I will be taking this invite down and not selling the recordings to the public. How do I join? Get your tickets directly by clicking here. (Invite will expire) Still not convinced? Check this out.

My Google Doc invite for the workshop on 8 April 2024. The parts that held old income claims, old prices and old promises are left out, and each one is marked where it was. The $47 was my 2024 ticket price, not a price for today.

What to notice

You can see my order: the headline, the details, who it is for, what people receive, the price, the guarantee, the bonuses and the FAQ. Each P.S. bonus solves a problem people would face after the workshop. The proof section is left out here; on your page it is where your own real results and screenshots go.

The headline of my 2 Hours to 6 Figures invite
2 Hours to 6 Figures How to build a $10-30K/month income from your Lifestyle Business in just 2 Hours a Day (Exact Strategy, Workflow & Templates Provided) From: Marc Teo Monday, 10:28am 16th April, 2024

Only the headline and date line are shown. The rest of the page is left out because it carried old income claims. The income in the headline was my promise in 2024, not a promise for today.

The headline of my Your First $10K invite
Would you Like to Make your first $10K for your Lifestyle Business in the next 90 Days or Less? From: Marc Teo Tuesday, 2:54pm 6th Feb, 2024

Only the headline and date line are shown. This invite gave away a recording of the workshop for free, so it shows the free route. The rest of the page is left out because it carried old income claims.

The questions from my Art of Alignment registration form2021
Back to Step 2
Art of Alignment Workshop (by Private Invite Only) (Left out here: most of the description, which set out who the workshop was for, the challenges it was for, the desires it was for, and what people would take away.) Cost: FREE (all you need is to show up by participating & switching on your videos) P.S. You will want to sign up ASAP as we do have limited slots. Questions: First Name Last Name Your Best Email Your Mobile Number Who Referred You? (IMPORTANT: So we can tally your name with the one who invited you to this - there are limited slots!) What's ONE question or challenge you want to get answered during the workshop? What's the BIGGEST challenge you are currently facing right now? What's your BIGGEST desire that you would like to achieve right now? By ticking to this box, I agree to share my experiences on social media so more people can benefit from what I learnt during the 1-day workshop, but ONLY IF I found the lessons valuable, useful, and applicable for my life. [Yes, I agree!] By ticking this box, I agree that I commit to attending this event & with the exception of extreme unforeseen circumstances, if I do not show up for the exclusive & private event, I will donate $100 to a charity of my own choice. I also agree to participate 100% by having my videos switched on during the Zoom workshop & giving my 100% best in all the exercises and activities. [YES!] [Important so we get to know you better]: Tick any of the below that describes you right now If you like us to support you even further during the 1 day private workshop, share with us more about the above (e.g. profession, type of business, etc.) Anything else we should know? :)

A free one-day Zoom workshop on 4 September 2021. The question titles are shown as they were; most of the description and the answer choices are left out. This form had a single date, so it came before I started teaching the "Not Available but Interested to attend at a future date" option. My 6-Figure Peak Performance form in March 2022 asked the same questions.

One line from my 6-Figure Peak Performance form: what the workshop is not2022
This is NOT a workshop on generic productivity hacks or "self-help". What every participant will walk away with is a comprehensive, practical system to become more effective, productive, and intentional towards living their best life.

The note in the description of my form for a free workshop on 5 March 2022. The rest of the form is left out.

My welcome email, sent the moment someone signs up2024
Subject Line: Welcome: [Title of Workshop] Hey XXX, Thank you for your purchase. Two links to save for the workshop: - Live Zoom Registration Link (click here)XXXXXX - Recording Link (click here): it will be uploaded ~24 hours laterXXXXXXXX Meanwhile, I also have some other stuff I can send that will be helpful for you. All I need to know is what are you working on what do you feel is the biggest challenge that you are facing right now. You can reply directly to this email using a few words or an entire story. I read every single response because your answers will help me support you even further. Thanks in advance for helping me to help you :) - Marc

The first email of my welcome sequence for workshops in 2024. A stray second greeting line in my doc is left out.

P.S. invite 1: my affiliate marketing workshopDate not recorded
P.S. I’m very excited to announce that for the very first time, I’ll be conducting a workshop sharing all my best lessons & strategies on how I was able to generate a 6-figure income via affiliate marketing with Tony Robbins! More importantly, you’ll be learning how you can also get started during the workshop itself as I’ll be sharing all my step-by-step actions, worksheets & templates to get started, & exactly what I’d do if I had to start all over from scratch. While I’ll be charging $197 in the future, I’m doing it for free for the next month only! Just (comment) #me below or DM me if you’re interested in more details, & I’ll send it over to you!

These came from earlier workshops. The $197 in the first one was the planned future price of that old workshop, not a price for today.

P.S. invite 2: my high-performance processDate not recorded
P.S. Would anyone be interested if I shared my entire high-performance process that has helped me to overcome burnout, improve my productivity & focus, & enjoy way higher energy over the past 6 months? I’ll be sharing my best lessons after reading >50 books & >$5,000 in courses all for free. Just #me below if you’re interested & I’ll send you access!
P.S. invite 3: my communication guideDate not recorded
P.S. After >3 months of preparation, I’m finally releasing my entire guide on how I was able to drastically improve my communication & presentation skills in the workplace! It is what led me to greater promotions, higher pay, & even getting paid above-market rates as an emcee via my side hustle too. If you want the entire guide, just #yes & I’ll send it over to you!
My announcement email for the Magnetic Content Workshop, with two old paragraphs left out
Would you like lifetime access to my entire content strategy, system, templates & scripts? Subtext: It took me the past 2 years to create this…and you get all of it Hey XXXX, Would you like to access my entire content strategy, system, templates & scripts that have helped me build a 6-figure income for the past 5 years? (more details here) This took me the past 2 years to refine & create, and I am so excited you will finally be able to access all of it. If you are currently starting out, new, or experienced in building or growing your lifestyle business…you should already know that creating quality & engaging content is a must. But with the crowded social media space, made even worse by the rise of AI, standing out and gaining customers is more difficult than ever. (Left out here: one paragraph with what I had invested and the old prices of my products and services.) This would not be possible without what I call the Magnetic Content System, which is exactly how I built a Lucrative Lifestyle Business that gives me the freedom, time, and energy to do what I want. (Left out here: one paragraph comparing a month of my income with my old salary.) And now, I want to reveal precisely how you can do it - and besides equipping you with my entire system, I'll be giving away all my best templates, step-by-step guides, case studies, and everything required to succeed all over to you, too. All of these will be given to you for an investment cheaper than a fancy dinner today, and you are protected by our 30-day money-back guarantee (aka you have nothing to lose). If you are curious and want to learn more, you can check out more details here. - Marc "Content" Teo P.S. Here are some of the most common questions we expect to receive: Why are you hosting this? This is a Workshop meant for my private clients, not a preview "webinar". This is the exact system that my current and future clients will use for a long time. My goal is to equip them with a proven content system which they can use for their business for an entire lifetime. As a guest, you can expect the same outcome, too. Date and time? Monday, April 8th @ 8pm SGT. What if I can't make it live? Will you include the recording and resources? Yes. I'll send them to you in less than 24 hours. The next time I conduct it, you can attend for free too. Investment? Starts from $37 to $97 with a 100% money-back guarantee. If you don't like it - don't pay. You get to keep everything too. Are there any bonuses? Yes. Click here for more details on everything you will receive when you sign up. Can I buy this later? Nope, I will be taking this invite down and not selling the recordings to the public. How do I join? → Get your tickets directly by clicking here. (Invite will expire)

The first direct invite email of my April 2024 campaign. Two paragraphs with old claims are left out and marked where they were. The prices in the FAQ were my 2024 ticket prices; by the final day the price was $47. In my doc, each email also carried a note to repost it on my Facebook profile, LinkedIn and Facebook group the day after, and on Telegram, Stories and YouTube a week later.

A lesson email that ends with the invitation, with old results left out
How I Grew My Business with Zero Followers Subtext: Works even if you don't have a business idea or already have experience Hey XXXX, Whenever I share about my journey of growing and building my lifestyle business… People will always tell me that my journey to making multiple 6-figures is "easy" because I already have an audience to sell to. However, most people don't know how I built my following and list quickly, and this is a sample of some of my top-performing posts when I was just starting from scratch and had almost zero followers: (Left out here: four results from my early posts.) There are many more posts to show this, but overall, I was able to grow my business and income even when I was barely starting my journey and had an extremely low number of followers and audience. And it was possible simply because I used one strategy: Leveraged Posts. Leveraged posts are simply creating content that features other more "famous" or "popular" people. You take advantage of their branding and use it to grow your own, and doing this was how I rapidly grew my following & income even when nobody knew me. So, if you'd like to go deeper and find out exactly how you can use Leveraged Posts to grow your business (there are 3 steps you must take to do this properly)…this is just one of the many strategies in my Magnetic Content System workshop. Whether you are just starting out, already experienced, or just want to learn more about being more persuasive and influential with your content…this will be for you. You get lifetime access to my templates, scripts, step-by-step guides, and posts that you can use, swipe, and model immediately. And if you find zero value after next week, you'll get every dollar back, too. Here's the link for more details and to sign up: (old link left out) We have a few more days before we close the invites, so sign up as soon as you can. - Marc "Leverage" Teo P.S. After you sign up, let me know by replying to this email, and I will send you some unadvertised surprise bonuses too 😉

One of the emails between my announcement and my final day. Four results from my early posts are left out, and the old checkout link is shown as (old link left out).

What to notice

Most of the email teaches one useful idea. Only at the end does it connect that idea to the workshop and invite people in, with the guarantee and the closing date.

My final-day email for the Magnetic Content Workshop, with one sentence and the P.S. left out
Final Day for the Magnetic Content Workshop Grab the entire system, templates & posts 100% risk-free… Hey XXXX, Happy Sunday! I just wanted to let you know that today is the final day to access my entire Magnetic Content System. (Left out here: one sentence describing what was inside the system.) If you attend the live workshop, you can ask any question and get personal answers & feedback. If you can't, you still receive unlimited lifetime access to the recordings & resources completely for free too. And if you don't find value, you have 30 days to request for a full refund. This is 100% risk-free. This is the final day before we close off the invites :) - Marc "Content" Teo (Left out here: the P.S., which repeated my invite page and listed client results I can no longer check.)

The last direct invite email of the campaign, sent the day before the workshop. One sentence and the P.S. are left out, as marked.

My personal inviteDate not recorded
“Hi XXX, hope all has been well man!! Anyway, I know it’s quite random right, but wanted to share with you that next month, I’ll be conducting a workshop on ______, & thought you might be interested because you ________! Anyway, I’ll be sharing about how I was able to ________, sharing the exact steps I took to ______, & what I’d do if I had to start all over from scratch too. Just checking if you’d be interested or curious to find out more details! If you are, I can send you the link :)

The template from my Workshop Launch System, with the blanks you fill in. I wrote four follow-up options, and my rule is to send no more than three of them over three days.

My reply if they say yesDate not recorded
Great!! Here’s the link for more details & register: XXXX Can you access it? :)
Follow-up 1 of 4: if they do not respond after 24 hoursDate not recorded
Hey! Just checking if you received my previous message? :)
Follow-up 2 of 4: if they do not respond after 24 hoursDate not recorded
Hey name, just checking if you received my past message & still interested in (your dream outcome)? :) We are (closing the invites/increasing the prices etc) soon and don’t want you to miss out. Cheers!
Follow-up 3 of 4: if they do not respond after 24 hoursDate not recorded
Hey XXX! Understand you must be super busy as I haven’t heard back from you yet, so just wanted to confirm for the final time you have decided not to focus on achieving (your dream outcome)? No worries if that’s the case, just lmk :)
Follow-up 4 of 4: if they do not respond after 24 hoursDate not recorded
Hey xxx, assuming you are not interested in the workshop. All good - just closing your file on my end because I didn’t hear from you. Cheers!
My attendance reminderDate not recorded
Hi XXX! Just wanted to drop a quick reminder that the workshop on XXXX is happening later this week! Just wanted to confirm whether you’ll be attending so I can finalise the arrangements? Just reply “yes” If you are :) Thanks! - Marc P.S. Just a recap of what we’ll be going through: 1) 2) 3) See you!

I send 2 to 3 reminders like this in the 3 to 5 days before the workshop. The P.S. is where you recap the benefits.

My transition into the invitationDate not recorded
Back to Step 5
And so…did everyone receive value so far? (yes) Great! Please remember to implement what you learnt as they will be very useful…and when you do, you will also help me further my mission of helping even more people to achieve their mission of (achieve dream outcome here). So before we continue with the rest of the workshop…I wanted to share with you something very quickly. When I finished preparing the workshop, I realised while I added as much value as I can, I had two choices: 1. To say bye-bye, wish you all the best, and “hope” you get the results on their own 2. Or to create something for folks to maximise their probability of success, with lots of personal support, feedback, and guidance, and shorten the time required to get their results instead And so, is it okay if I take about 5-10 minutes to share with you how you could potential your journey with me? (yes) Thank you.

The example script from my Workshop Launch System, with my typo left as it was.

Follow-up email 1: one hour after the workshop2024
Subject Line: Early Invite: Lucrative Lifestyle Entrepreneurs Hey XXX, I hope you enjoyed the workshop. If you cannot make it or want to revisit the session again, know that the recordings & resources will be uploaded in the next 24 hours (link here XXXX). And for now…I'm letting you know about this first as you signed up for my workshop. (Left out here: the invitation to my old program, with its old credentials and price.) P.S. Alternatively, if you are someone like me who likes to move fast and is decisive, just reply directly to this email and I’ll send you the link to register and book the 1:1 personal kickstart call with me right after.

The 1 hour, recording and 3 day emails from my Magnetic Content workshop in 2024. Each time, the invitation to my old program, with its old credentials and price, is left out and marked where it was.

Follow-up email 2: once the recording is out2024
Subject Line: Replay is Out: Magnetic Content System Workshop Hey XXXX, Here’s the link to the replay of the Magnetic Content System Workshop: XXXXXX And also, a quick update: We’ll be opening our invites to the Lucrative Lifestyle Entrepreneurs soon. We do have a hard cap on the invites, so you’ll want to sign up soon if you can. (Left out here: one line with an old income promise.) Here’s your private invite before we open it up again. (Left out here: the invitation to my old program, with its old credentials and price.)
Follow-up email 3: three days after the workshop2024
Subject Line: Taking Down the Private Invite Hey XXX, Just FYI, we’ll be closing the Private Invite tomorrow. (Left out here: one line about a bonus inside my old program, with an old income promise.) You are also protected by our 100% money-back guarantee (in writing), which means you will not lose money when signing up with us. Are you in, or do you have any questions before coming on? I reply to every single email :) - Marc (Left out here: a P.S. that repeated the invitation to my old program.)
My message for the day after the workshopDate not recorded
1 Day after the Workshop: Hey XXX! Just wanted to check how did you find the workshop yesterday? :) (their response) Great to hear! (address whatever they mentioned above) Anyway right, just wanted to check if you’ll be interested to find out more about the program I shared last night? If not, all good too! (if they say yes) Great!! As mentioned, happy to chat further & if we are the right fit, will share with you more about what we do: (old link left out) Can you access the link? :) (if they say no) Understand! All good haha. If possible, would love to ask what do you feel might be missing or why you might be not interested in coming on? Again, not doing this to secretly “sell you”, would just love to collect data to further improve what I do haha. Thanks in advance! :) (from there, you can decide whether to address their potential objection to invite them for the call again, or just say thank you, ask for a testimonial, and move on)

The example from my Workshop Launch System. The old link is shown as (old link left out), and the last line in brackets is my note to you.

My workshop feedback formDate not recorded
Congratulations on completing your workshop with us! Remember, Success has almost nothing to do with Information, but EVERYTHING to do with Implementation. Remember to take action on what you learnt & keep going! Next...if you have received value from us, could we ask for a quick favour from you? As we will like to continue improving what we do & to serve all of you on an even higher level, we would GREALTY appreciate it if you could share your honest & direct feedback about your time with us below :) It will just take 5-7 minutes of your time, and we always appreciate & reward those who support us here haha. Thanks so much in advance! :) - Marc Questions: First Name Last Name Email address Which workshop did you attend? [Your First $10K] From a scale of 0-10, how confident were you on the topic you were looking to improve on before attending the workshop? From a scale of 0-10, how confident are you now of the topic you were looking to improve on after attending the workshop? From a scale of 0-5, how satisfied are you with your overall experience of the workshop? What do you think were the top 2-3 things you felt was the most valuable for you? What do you think are the top 2-3 biggest areas of improvement that would make the workshop even more valuable for you? If you could have a 1:1 coaching call with us and we could help with anything you want, what are 2-3 areas you would want to immediately work on? (it will help us for our future workshops & content!) Any final words for us? :)

The description and questions of my feedback form, with my typo left as it was.

What to notice

The two 0 to 10 questions show how far people moved, from before the workshop to after it. The question about a 1:1 coaching call shows you what people want help with next.

Library

My title list and my feature-to-benefit table, for Step 1

Two reference lists from my Workshop Launch System. The title examples show naming patterns, and several of them are other people's event names, so use the pattern, never the name. The numbers inside these examples belonged to my old workshops.

19 ways to name your workshop
Your First X: Your First $10K Your Next X: Your Next 5 Clients The XXX System: The Magnetic Content System The X Blueprint: The High Income Blueprint Your X Asset: Your $10K Sales Script Ideal Goal: 1000 Email Subscribers Dream Outcome: Unleash your Potential Within Tangible Outcome: Trauma Healing Workshop Achieve X Without Z: Make $10K without Running Ads Achieve X in Time Frame: Lose 10KG in 90 Days or Less Dream Outcome + Time Frame: Million Dollar Weekend Time Frame + Dream Outcome: 2 Hour to 6 Figures Identity Based Names: Crypto Superstars Method Based Name: High Performance System Result Based Names: 1000X Leads Title-Based Names: Reiki Practioner Workshop Dream Outcome + Asset: Million Dollar Map Time Sensitive Benefit: My 2024 Recession Proof Gameplan How to Take Advantage of Time Sensitive Period: How to Take Advatange of the Bitcoin Halving Event
From a plain feature to a benefit: 7 of my rewrites
Feature | Benefits 11 Types of Content to use | My Top 11 Favourite Content Templates you can immediately “plug & play” to start generating leads, customers, & clients. 4 Ingredients for people to buy from you | The 4 psychological triggers required for every single sale to happen (& examples of how to include them in your content) How to Sell | The “Plug & Play” Sales Conversion Process to help you easily convert leads to buyers without being sleazy or awkward How to create content | The exact content creation process I have used for the past 4 years has helped me to create super engaging & profitable posts in a fraction of the usual time - and how you can do it too My Business Habits | The 5 Daily Non-Negotiables to Build a $10-30K/month Lifestyle Business with Less Time, stress, and Effort (Templates & Case Studies Provided) How to schedule your content | My Complete Content Schedule, which you can model and use for yourself (complete breakdown, exact tools & case studies provided) How to Find Business Partners | The “No Brainer” Partnership Model so you can still generate your first $10K even if you don’t like showing your face or profile to the public

My blank 37-slide workshop template, for Steps 4, 5 and 6

The slide titles of my blank workshop template, in order. Step 4 outlines slides 1 to 26, Step 5 outlines slides 27 to 37, and Step 6 turns both into finished slides. If you teach 5 steps, the six extra strategy slides come after slide 23, so the same slides run 1 to 32 and 33 to 43. To work in the template itself, open https://docs.google.com/presentation/d/1fReyEmeOegTqx7S11PS9TMS57sNkTPK9LS22veZ_TpA/edit?usp=sharing and use File, then Make a copy.

Slides 1 to 26: the workshop
1 Workshop Title 2 Who am I? 3 My Past Experiences / Success Stories 4 Who is the Workshop Best for? 5 Who is the Workshop Not Suitable For (optional)? 6 What we’ll be covering 7 Expectations Setting 8 Why it’s important 9 What is the Current Landscape & why does it matter? (Problems/Challenges) 10 How will life be like if you can apply the lessons learnt here today effectively? 11 How will life be like if you do not apply the lessons learnt here today effectively? 12 Introduction of your Topic: what is it actually? 13 Where can you use it in real life? 14 Are you Ready? 15 Strategy 1 16 Why, What, How, Wow, Now 17 Recap Strategy 18 Strategy 2 19 Why, What, How, Wow, Now 20 Recap Strategy 21 Strategy 3 22 Why, What, How, Wow, Now 23 Recap Strategy 24 Recap entire workshop 25 Seeing it all in Action… (Live Demo, Case Studies, Exercises, etc.) 26 Received Value so Far?
Slides 27 to 37: the invitation and the Q&A
27 What’s next? 28 Overview of what you are offering 29 Who is this for / Who is this not for 30 How are we different? 31 Benefits of what you’ll receive 32 Link to Register 33 Bonuses / Scarcity / Risk Guarantee 34 Link to Register 35 Present the Choices they have moving forward 36 Link to Register 37 Q&A

Takeaways

  • Teach what clients need, then offer guest passes.
  • Plan the whole launch on one campaign sheet.
  • Invite people personally. Send no more than 3 reminders over 3 days.
  • Teach Who, Why, What, How, Wow and Now, with 3 or 5 steps.
  • Ask permission and invite before the Q&A. Request feedback only after people decide.

Start today

Run Step 1 in one AI chat today. Get your title and offer clear.

When your campaign sheet is filled in, send it to me for feedback before your first post.

AI Implementation Toolkit

Download the AI Implementation Toolkit. Open a new AI chat (ChatGPT, Claude or Gemini), attach the file, then type start.

Download AI Implementation Toolkit (.md)